Discover 2 companies in Kazakhstan that specialize in Market Research services!

Leading agencies include Market Research & Consumer Surveys Provider for Central & Eastern Europe & Asia MRP-EURASIA and Redfern Partners. A total of 2 Market Research providers in Kazakhstan are ready to help. They serve clients such as Asia, Europe, Startups, Enterprise-level companies and Central and Eastern Europe.

Average starting budget
$5,500
while min. project budget is $500
based on 2 profiles
Average hourly rate
$56
and starting from $25 / hr
based on 2 profiles
Also specialize in
Branding (2)Market Research (2)Business Services (2)Marketing Strategy (2)Direct Marketing (1)
Complementary specialties
validated by client feedback
Market Research gathers insights about your industry, competitors, and customers to guide smarter business decisions. Services include designing and running surveys, conducting one-on-one interviews or focus groups, analyzing public data sources, and compiling reports that highlight key trends. Sub-services can include competitive benchmarking, customer segmentation studies, pricing analysis, opportunity identification, and strategic recommendations to help you plan product launches or marketing strategies with confidence.
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Found 2 matching agencies

Providing high-quality market research and consumer insights to businesses in Central and Eastern Europe and Asia. With expertise in social and market research, customer studies, and sociological surveys, MRP-EURASIA helps clients gain valuable understandings of their target audiences. This enables informed marketing strategies, effective branding, and successful product launches. By leveraging cutting-edge methodologies and technologies, MRP-EURASIA delivers actionable insights that drive business growth and competitiveness.

team of 101 - 250 people

20+ years of industry experience

rate $50 - $75 / hr

min project budget $1k

R
Almaty, Kazakhstan

Redfern Partners is a renowned strategy and innovation consultancy that specializes in launching new ventures and transforming existing ones. The company provides comprehensive business services, including branding, marketing strategy, and market research to help clients achieve their goals. By leveraging global best practices and local market insights, Redfern Partners unlocks powerful new business opportunities for its clients. With a diverse team of international experts, the company delivers high-quality, professional work that builds strong relationships with clients. Through interactive workshops and collaborative approach, Redfern Partners helps clients anchor their competitive advantage in true value and deliver on their promises to customers.

team of 2 - 10 people

8 years of industry experience

rate $25 - $50 / hr

min project budget $10k

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Digital agency industry and ecosystem review in Kazakhstan

The digital agency industry in Kazakhstan has seen significant growth in recent years, driven by increased internet penetration, expanding smartphone usage, and a growing demand for digital marketing services among local businesses. Currently, Kazakhstan boasts over 400 registered digital agencies, primarily concentrated in Almaty and Astana, which are recognized as hubs of technological innovation and business activity.

Key statistics and trends

Kazakhstan has an internet penetration rate of approximately 90% as of 2023, providing a robust foundation for digital marketing activities. According to data from Profit.kz, digital advertising expenditures in the country reached over $120 million in 2022, with social media platforms like Instagram, Facebook, and YouTube dominating the landscape. Additionally, mobile internet usage now accounts for nearly 80% of all online activities, highlighting the importance of mobile-optimized content and services.

Local businesses increasingly prefer performance-driven marketing strategies and personalized customer engagement, generating rising demand for specialized digital solutions such as SEO, PPC advertising, content marketing, and social media management.

Challenges and opportunities in the market

Despite promising growth, the digital agency market in Kazakhstan faces several challenges:

  • Lack of skilled professionals: A shortage of talent specialized in digital marketing, analytics, and technical skills constrains industry growth potential.
  • Limited awareness among SMEs: Many small and medium-sized enterprises still rely on traditional marketing methods, limiting widespread adoption of digital solutions.

However, these challenges present distinct opportunities for agencies to offer training and educational initiatives, bridging knowledge gaps and establishing thought leadership. Additionally, government initiatives aimed at digital transformation, such as the "Digital Kazakhstan" program, create a favorable environment for further development of digital agencies, encouraging innovation and collaboration within the sector.


Understanding market research services: what decision-makers need to know

Market research today goes beyond traditional surveys and focus groups. Modern market research services leverage data-driven insights, advanced analytics, and digital tools to provide actionable intelligence for strategic decisions. Whether launching a new product, entering new markets, or enhancing customer experience, partnering with an experienced market research agency can significantly improve your business outcomes.

Current industry overview

The market research industry has evolved rapidly, adopting advanced technologies like artificial intelligence (AI), machine learning, and big data analytics. Providers today offer comprehensive services, including consumer sentiment analysis, competitive benchmarking, and market segmentation studies, providing deeper insights than ever before.

Common questions companies ask before selecting an agency

  • What specific methodologies and tools does the agency utilize?
  • How experienced is the team with our industry?
  • What is the typical timeframe and cost structure of a market research project?
  • How actionable and reliable are their findings?

Key benefits and pitfalls to watch for

Working with a reputable market research provider allows businesses to gain accurate insights, reduce risks, and better understand consumer behavior. However, pitfalls include choosing an agency with insufficient industry expertise or unclear deliverables, resulting in less actionable insights. Decision-makers should look for transparency, proven experience, and clear communication in selecting a partner.

Typical project timeline and tools

A market research project generally takes between four to eight weeks, depending on scope and complexity. Commonly used tools include Qualtrics, SurveyMonkey, Tableau, SPSS, and platforms leveraging AI for predictive analytics. Agencies often combine quantitative and qualitative techniques to deliver robust, multi-dimensional insights.

In summary, choosing a reliable market research partner can lead to strategic business growth, provided you clearly define objectives, verify expertise, and understand the methodologies employed.

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