Discover 23 companies in Malaysia that specialize in Media Planning & Buying services!

Leading agencies include admiral.digital, AJ Marketing, VOXED, Elliot & Co. and Kredence Creative Solutions Sdn Bhd. A total of 23 Media Planning & Buying providers in Malaysia are ready to help. They serve clients such as Finance, Education, Technology, Digital Media, Retail, Fashion, Clinics, Startups, Malaysia and Industry. Local internet speeds average 100 Mbps, supporting fast development and collaboration. Average local salaries are around $8,832, reflecting market rates.

Average starting budget
$7,571
while min. project budget is $500
based on 23 profiles
Average hourly rate
$82
and starting from $10 / hr
based on 23 profiles
Popular skills
Pay-Per-Click AdvertisingCSS3HTML5TikTokShopeeLazadaGoogleShopifyINSTINCTFacebook
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (23)Digital Strategy development (13)Branding (12)Web Design (UI/UX) (12)Content Marketing (12)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
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Found 23 matching agencies

P
Bangkok, Thailand

Primal offers a comprehensive range of digital marketing services designed to help businesses grow their revenue online. Their team of experts provides strategic planning, execution, and monitoring of digital marketing campaigns to help clients reach their goals. With expertise in web design and development, e-commerce development, SEO, branding, and more, Primal helps businesses establish a strong online presence and drive sales. By partnering with Primal, businesses can tap into the latest trends and technologies to stay ahead of the competition.

team of 26 - 50 people

10+ years of industry experience

rate $100 - $150 / hr

min project budget $1k

a
Kuala Lumpur, Malaysia

admiral.digital is a digital marketing agency that helps businesses unlock growth through effective online strategies. With expertise in digital marketing and technology, we provide tailored solutions to help your business thrive in today's competitive market. Our team of experts uses the latest tools and technologies to deliver results-driven campaigns that drive real engagement. Whether you're looking to increase brand awareness, boost website traffic, or enhance customer experience, we've got you covered. At admiral.digital, our mission is to empower businesses like yours to succeed in the digital age.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $10k

A
Singapore

AJ Marketing provides a comprehensive suite of services to help businesses reach and engage their target audience. With expertise in branding, video production, digital marketing, advertising, and more, they deliver authentic stories that resonate with consumers across Asia-Pacific. Their influencer marketing agency empowers brands to connect with empowered talent, leveraging the latest ad tech platforms for seamless campaign management. By fueling creativity with technology, AJ Marketing helps businesses make a lasting impact on their audience. From SEO to social media marketing, their services are designed to drive results and amplify brand awareness.

team of 2 - 10 people

6 years of industry experience

rate $25 - $50 / hr

min project budget $5k

L
Kuala Lumpur, Malaysia

Lamanify Web Services offers a comprehensive range of digital marketing solutions to healthcare clinics, helping them attract more patients and achieve higher revenue. Their web design services provide a professional online presence, while their branding and advertising expertise help establish a strong identity. With their marketing strategy and media planning capabilities, clinics can increase their visibility and reach a wider audience. By building a complete online presence, clinics can discover new patients online and make it easier for them to schedule appointments. Lamanify Web Services provides a complete healthcare digital marketing solution that benefits clients by increasing their online presence, attracting more patients, and achieving higher revenue.

team of 2 - 10 people

7 years of industry experience

rate $50 - $75 / hr

min project budget $1k

H
Philadelphia, United States

Hybrid leverages data and insights to drive innovation in education and technology. With a focus on UI/UX, app designing, advertising, marketing strategy, conversion optimization, and media planning & buying, Hybrid helps clients reach unique audiences across the globe. By combining powerful brands with actionable intelligence, Hybrid enables forward-thinking individuals to make a lasting impact. From students to educators, leaders to innovators, Hybrid's services empower a global community to shape the future. By working together, Hybrid brings ideas to life and fosters a culture of continuous improvement.

team of 26 - 50 people

15+ years of industry experience

contact for pricing

min project budget $10k

S
Kuala Lumpur, Malaysia

STARTLab empowers consumer brands to thrive in the digital landscape. By leveraging its expertise in e-commerce development, eCommerce marketing, social media marketing, pay per click, email marketing, and conversion optimization, STARTLab enables clients to drive sales growth, enhance brand awareness, and improve customer engagement. Its mobile & app marketing, media planning & buying capabilities further amplify these efforts. With a focus on delivering results-driven solutions, STARTLab has established itself as a trusted partner for consumer brands seeking to succeed online.

team of 2 - 10 people

5 years of industry experience

rate $150 - $200 / hr

min project budget $5k

R
Petaling Jaya, Malaysia

RealestateMY is a leading provider of property sales and real estate marketing solutions in Malaysia. By leveraging their expertise in branding, digital marketing, SEO, social media marketing, content marketing, pay-per-click, email marketing, mobile & app marketing, and media planning & buying, RealestateMY helps real estate professionals succeed in the competitive Malaysian market. With a focus on building beautiful property websites that are fully mobile responsive and SEO optimised, generating customer leads through CRM solutions, producing high-quality content to enhance branding and engagement strategies, and offering up-to-date tips from their blog, RealestateMY is the go-to partner for real estate agents, developers, and other professionals seeking to improve their property sales and performance.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

min project budget $1k

E
Singapore

Elliot & Co offers a range of services including Business Services, PR services, Media Planning & Buying, and Content Writing / Copywriting. These services can benefit clients by increasing brand credibility and recognition, driving sales enquiries, and positioning businesses as industry leaders. The company's experienced team provides expert media training and develops successful PR strategies to secure story features in various media platforms. With a focus on SMEs, Elliot & Co helps businesses achieve their goals through effective communication and promotion.

team of 2 - 10 people

8 years of industry experience

rate $25 - $50 / hr

min project budget $10k

N
Kuala Lumpur, Malaysia

Next Level Media Sdn Bhd is a leading provider of innovative marketing solutions, empowering businesses to achieve their goals. With expertise in video production, digital marketing, and social media marketing, they help brands establish a strong online presence. By developing effective content strategies, engaging audiences, and leveraging digital ads, Next Level Media Sdn Bhd enables clients to reach new heights. Their services cater to various industries, including digital strategy development, content marketing, and event marketing, ensuring comprehensive support for businesses of all sizes. By partnering with Next Level Media Sdn Bhd, companies can boost their brand visibility, drive sales, and stay ahead in the competitive market.

team of 2 - 10 people

5 years of industry experience

contact for pricing

min project budget $1k

G
Singapore, Singapore

A leading marketing transformation agency that helps businesses grow and sustain market leadership through digital-first strategy, design, and technology. By providing comprehensive services such as cloud consulting, business services, web design, app designing, search engine optimization, digital strategy development, marketing strategy, conversion optimization, media planning & buying, companies can increase their online presence, boost sales, and improve brand sentiment. With expertise in creating unforgettable digital experiences, GrowthOps Asia helps clients achieve unrivaled growth, increase organic traffic, and enhance their bottom line.

team of 101 - 250 people

15+ years of industry experience

contact for pricing

min project budget $50k

3
Subang Jaya, Malaysia

A leading digital marketing agency, specializing in web & software development, app designing, branding, graphic design, advertising, and social media marketing. By combining strategic thinking, creativity, and data-driven insights, they help businesses achieve tangible results. Their expertise spans digital out-of-home advertising, search ads, YouTube ads, Google search ads, and more. With over 25 years of experience, this agency has helped numerous brands succeed, including those since 2008. Whether it's creating a successful business with DOOH or amplifying intent through search ads, they offer tailored solutions to take businesses to the next level. By leveraging their expertise in digital marketing, clients can increase visibility, drive engagement, and boost their bottom line.

team of 2 - 10 people

20+ years of industry experience

rate $150 - $200 / hr

min project budget $1k

G
Kuala Lumpur, Malaysia

Go International Group Dotcom is a leading independent omni-platform media group that creates, curates, and distributes content via various media channels and events. The company provides innovative solutions to governments, civil society organizations, non-profits, industry, and educational institutions, focusing on impact in climate change, gender equality, social inclusion, youth empowerment, and human rights. Go International Group Dotcom brings together creativity and technology in media, creating live and hybrid experiences that make a significant impact in communities. The company's teams work with global clients remotely and in-person to deliver the best possible results for their investment. With expertise in web and software development, virtual reality/augmented reality development, business services, web design (UI/UX), video production, content marketing, marketing strategy, PR services, event marketing, media planning & buying, Go International Group Dotcom provides a range of creative technologies and innovative digital solutions for the PR and marketing industry. The company's services include project management, immersive activities, news and entertainment content production, digital solutions for the PR and marketing industry, creative tools, and more.

team of 2 - 10 people

20+ years of industry experience

rate $200 - $300 / hr

min project budget $10k

C
Kuala Lumpur, Malaysia

Commerceplus Asia is an Ecommerce growth partner that helps online store owners achieve profitable growth through digital marketing, strategy development, and operational optimization. With expertise in IT services and consulting, business services, web design, and digital marketing, Commerceplus Asia provides a comprehensive solution for ecommerce businesses. By focusing on the health of the entire business, Commerceplus Asia helps clients optimize their brand and product for conversions, validate business opportunities early, and acquire and retain customers to scale their business.

team of 2 - 10 people

5 years of industry experience

contact for pricing

min project budget $10k

G
Subang Jaya, Malaysia

Growth Hive Marketing is a leading digital marketing agency that provides comprehensive services to help businesses thrive in the online market. Their services include web and software development, mobile app development, e-commerce development, maintenance and support, business services, design, branding, graphic design, video production, logo design, and more. By leveraging their expertise in SEO, social media marketing, email marketing, and content marketing, businesses can increase their online visibility, drive traffic, generate leads, and ultimately boost sales. With a global presence in Malaysia and Australia, Growth Hive Marketing has gained recognition for its innovative and effective digital marketing strategies.

team of 2 - 10 people

8 years of industry experience

contact for pricing

min project budget $1k

D
Kuala Lumpur, Malaysia

Dmnfamous Sdn Bhd is a creative and digital agency that provides innovative solutions to help businesses grow and thrive. They offer web design, web development, e-commerce, branding, mobile apps, digital marketing, media buying, and SEO services. With expertise in multi-disciplinary approaches, they create digital-led solutions that delight and engage consumers. Dmnfamous Sdn Bhd is committed to delivering handcrafted quality solutions and ideas to meet clients' design and branding needs.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

A
Kuala Lumpur, Malaysia

Anymeta is a creative & marketing agency that delivers amazing creative work with credibility and empathy to understand businesses and serve their needs. They offer services such as web development, branding, digital marketing, SEO, SMM, content marketing, pay per click, email marketing, conversion optimization, media planning & buying, affiliate marketing. These services help businesses optimize performance, enhance online presence, create stunning visuals, build brand assets, grow audience, and engage customers. By partnering with Anymeta, businesses can shape a captivating narrative, make an indelible mark in their industry, and flourish.

team of 2 - 10 people

4 years of industry experience

contact for pricing

min project budget $1k

I
Kuala Lumpur, Malaysia

INFLUASIA is a leading digital media group and influencer agency that operates a network of Malaysia's top news sites. They provide a range of services, including advertising, social media marketing, digital strategy development, content marketing, media planning and buying. By leveraging their expertise, businesses can increase brand awareness, engagement, and conversion rates. INFLUASIA's services are designed to deliver results-driven campaigns that drive meaningful interactions with target audiences. With award-winning capabilities, they help clients succeed in the ever-changing digital landscape.

team of 26 - 50 people

9 years of industry experience

contact for pricing

min project budget $5k

V
Subang Jaya, Malaysia

VoxEureka is a digital public relations agency that helps organisations shape, discover, and amplify their brand voice. By leveraging inspired, integrated ideas, VoxEureka enables brands to redefine reputational storytelling and enhance their reputation through press releases, interviews, media launches, and stakeholder management. The agency also provides content strategy, campaign optimisation, and community management to engage communities and drive conversations on social networks. VoxEureka has expertise in working with diverse industry verticals, from multinationals to local conglomerates. By integrating digital assets across various ecosystems, the agency helps bolster traffic and leads. Furthermore, VoxEureka offers crisis framework and training to prepare clients for potential crises and provides assistance during recovery phases.

team of 26 - 50 people

8 years of industry experience

rate $50 - $75 / hr

min project budget $25k

L
Kuala Lumpur, Malaysia

LOKi is a leading digital creative agency, delivering innovative solutions for businesses seeking to elevate their online presence. With expertise in web and software development, AI development, web design, branding, graphic design, video production, PR services, media planning & buying, LOKi helps clients establish a strong digital footprint. By leveraging the latest technologies and trends, the company provides tailored solutions that drive business growth, increase brand awareness, and improve customer engagement. From concept to delivery, LOKi's team of experts guides clients through every stage of the creative process.

team of 2 - 10 people

15+ years of industry experience

rate $100 - $150 / hr

min project budget $5k

As a leading digital marketing agency, Kredence Creative Solutions Sdn Bhd provides comprehensive services to help businesses drive growth and success. With expertise in web & software development, mobile app development, web design (UI/UX), branding, graphic design, video production, and more, this company offers tailored solutions to meet the unique needs of clients across various industries. By leveraging data-driven insights and cutting-edge technologies, Kredence Creative Solutions Sdn Bhd enables businesses to boost their online presence, improve customer engagement, and ultimately drive revenue growth.

team of 2 - 10 people

6 years of industry experience

rate $50 - $75 / hr

min project budget $5k

G
Subang Jaya, Malaysia

This company specializes in search engine optimization, providing expert solutions to businesses looking to improve their online visibility. They offer a range of services including organic search engine results, Google SEM PPC/FACEBOOK ADS, and more. By optimizing websites for profitable keywords, businesses can attract more qualified leads and increase their online presence. With years of experience in the industry, they have helped numerous clients achieve success through effective SEO strategies.

team of 2 - 10 people

6 years of industry experience

rate $25 - $50 / hr

min project budget $1k

R
Bayan Lepas, Malaysia

Rising One Media Sdn Bhd is a leading provider of video production services in South East Asia. Their team of experts handles projects of varying scales and genres, from single camera interviews to corporate videos. They produce commercial projects for design firms, advertising agencies, real estate developers, and ambitious commercial enterprises. Rising One Media delivers high-quality videos that showcase brand sensibilities and vision, making their clients stand out in the market. By understanding target-specific scopes and approaching all projects with enthusiasm and professionalism, they create dynamic video work that exceeds expectations. Their services include Advertising, PR services, Media Planning & Buying, Video Production, and more.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

V
Petaling Jaya, Malaysia

As a hybrid creative and digital agency, VOXED helps clients develop unique campaign experiences that drive growth. With expertise in web design, branding, graphic design, video production, and more, they strive to cut through the noise with practical and powerful strategies. By enhancing connectivity between brands and masses, VOXED provides comprehensive solutions for companies seeking higher engagement and expanded reach. Their services include digital strategy development, content marketing, marketing strategy, PR services, conversion optimization, event marketing, media planning & buying, search engine optimization (SEO), social media marketing (SMM), and logo design.

team of 2 - 10 people

6 years of industry experience

contact for pricing

min project budget $1k

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Overview of the digital agency industry in Malaysia

The digital agency industry in Malaysia has experienced significant growth in recent years, driven by increased digital adoption, rising internet penetration, and growing demand for digital marketing services. Digital agencies offer services such as web design, social media marketing, SEO, content creation, and digital strategy consulting to businesses aiming to strengthen their online presence.

Key statistics and trends

According to Datareportal's 2023 report, Malaysia has an internet penetration rate of around 89.6%, with approximately 30.25 million internet users. This high connectivity rate has created a favorable environment for digital marketing and online advertising. As per Statista, digital ad spending in Malaysia was estimated to reach USD 1.13 billion in 2023, with expectations to grow annually at a rate of 8.7% until 2027.

Key trends influencing Malaysia's digital agency industry include:

  • Increasing mobile internet usage, with mobile devices accounting for over 95% of total internet traffic in Malaysia.
  • Growing use of social media platforms such as Facebook, Instagram, TikTok, and LinkedIn for targeted marketing campaigns.
  • Higher adoption of data analytics and AI-driven tools for personalized marketing.

Challenges and opportunities in the market

Despite rapid growth, Malaysian digital agencies face several challenges. These include intense competition, a shortage of skilled digital talent, and evolving consumer preferences. Additionally, smaller agencies struggle to compete with established international firms offering comprehensive digital marketing solutions.

However, opportunities remain abundant. The Malaysian government's initiatives such as the Digital Economy Blueprint and SME digitalization grants create a supportive environment for digital agencies. Moreover, increasing digital adoption among SMEs presents significant potential for digital agencies offering affordable and tailored solutions.

Overall, Malaysia's digital agency landscape holds promising growth potential, driven by supportive policies, technological advancements, and growing digital awareness among businesses and consumers alike.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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