Discover 5 companies in Sri Lanka that specialize in Media Planning & Buying services!

Leading agencies include Foxmindz, Prime One Global, VIRTUAL GARAGE - SRI LANKA, Samsul Netvertising and Lloyd Productions. A total of 5 Media Planning & Buying providers in Sri Lanka are ready to help. They serve clients such as Retail, Tourism, Education, Healthcare, E-commerce, Businesses, TV Channels, Organizations, Manufacturing and Food and Beverage.

Average starting budget
$9,000
while min. project budget is $500
based on 5 profiles
Average hourly rate
$25
and starting from $10 / hr
based on 5 profiles
Popular skills
OKR ProcessAdvanced analyticsSOSTAC™, RACE® FrameworksDigital SQUAD Dedicated TeamOmni-channel inbound marketing methodology
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (5)Branding (4)Content Marketing (4)Social Media Marketing (SMM) (4)Search Engine Optimization (SEO) (4)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 5 matching agencies

P
Vavuniya, Sri Lanka

Prime One Global creates powerful digital campaigns to drive business growth and ROI. The company provides customized and targeted digital strategies, conversion-focused solutions, and robust performance marketing services. Its omnichannel inbound marketing methodology drives more customers to businesses, while its advanced analytics and reporting offer insights into user experience. By adopting a risk-averse and future-proof approach, Prime One Global helps innovative brands build their digital presence successfully.

team of 26 - 50 people

15+ years of industry experience

contact for pricing

min project budget $1k

F
Gampaha, Sri Lanka

Foxmindz is a strategy-first branding and marketing agency that helps businesses achieve both short-term marketing goals and long-term branding objectives. They provide services such as AI Development, Web Design, App Designing, Branding, Graphic Design, Video Production, Logo design, Product Design, Packaging Design, Advertising, Search Engine Optimization, Social Media Marketing, Digital Strategy development, Content Marketing, Pay Per Click, Marketing Strategy, Email Marketing, Market Research, Media Planning & Buying, and Direct Marketing. By leveraging their expertise in AI-driven customer support, workflow automation, and marketing strategies, businesses can gain a competitive advantage and achieve remarkable long-term success.

team of 2 - 10 people

5 years of industry experience

contact for pricing

contact for pricing

V
Colombo, Sri Lanka

VIRTUAL GARAGE is a full-service 360° digital marketing agency that helps businesses succeed online. They leverage technology and innovation to deliver measurable results, providing personalized marketing services across all channels. With a focus on creative strategy, process management, and automated lead generation, VIRTUAL GARAGE empowers companies to achieve their goals. From web development and mobile app creation to e-commerce solutions and cybersecurity services, they offer a holistic approach to digital transformation.

team of 2 - 10 people

7 years of industry experience

rate $25 - $50 / hr

min project budget $1k

S
Wavinna, Sri Lanka

Samsul Netvertising is a premier digital marketing agency that offers a diverse range of services tailored to meet the evolving digital needs of businesses. Their web and software development services help create user-friendly websites, while their social media marketing efforts enhance brand presence and engage with target audiences. By utilizing search engine optimization techniques, Samsul Netvertising improves website visibility and drives organic traffic. Additionally, they provide email marketing services to communicate effectively with customers and promote products or services. The company's expert team also offers branding, digital marketing, advertising, SEO, SMM, content marketing, mobile & app marketing, event marketing, media planning & buying, animation & multimedia, graphic designing, and influencer marketing.

team of 2 - 10 people

6 years of industry experience

contact for pricing

min project budget $25k

L
Nugegoda, Sri Lanka

Lloyd Productions is a leading video production company specializing in creating high-quality content for TV channels and organizations globally. With years of expertise and cutting-edge technology, they offer a comprehensive range of services including video production, audio production, digital marketing, advertising, event marketing, media planning & buying, video marketing, documentary production, multi-camera production, outside broadcast, and live programs. Their team of professionals ensures that clients' messages stand out from the rest with creative classiness and technical proficiency. By leveraging their expertise, clients can benefit from increased brand visibility, improved engagement, and enhanced reputation.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

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Overview of the digital agency industry in Sri Lanka

Sri Lanka's digital agency industry has experienced significant growth, driven by rising internet penetration and increased digital adoption among businesses. The country currently hosts hundreds of digital agencies offering services such as web development, digital marketing, SEO, social media management, and mobile app creation. Colombo, being the commercial hub, houses the majority of these agencies. Notable agencies like Loops Digital, Antyra Solutions, and Digibrush have successfully expanded their client portfolios both locally and internationally.

Key statistics and trends

  • Internet penetration in Sri Lanka stands at approximately 50%, with over 11 million active internet users as of early 2023.
  • Social media usage has increased significantly, with around 8.2 million active social media users, representing approximately 37% of the total population.
  • Mobile phones remain the primary device for internet access, accounting for nearly 80% of web traffic.
  • E-commerce and digital payments have grown substantially, with a 40% increase in digital transactions reported since 2021, creating new opportunities for digital marketing and e-commerce-focused agencies.

Challenges and opportunities in the market

The Sri Lankan digital agency landscape faces several challenges, including limited digital infrastructure in rural areas, talent retention issues, and economic volatility impacting budgets and client spending. Additionally, the rapidly evolving digital landscape requires agencies to constantly update their skillsets and adopt new technologies.

Despite these challenges, opportunities are abundant. The steady rise in digital literacy, increased smartphone usage, and the expanding startup ecosystem offer significant growth prospects. Moreover, the Sri Lankan government's ongoing efforts to encourage digital transformation and enhance digital infrastructure through initiatives like the "ICTA Digital Sri Lanka" program further support industry growth. Agencies that successfully navigate these challenges while leveraging emerging technologies and digital trends stand to achieve considerable success in the coming years.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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Media Planning & Buying agencies in Sri Lanka

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