Alexander Babbage, Inc.

Actionable insights from mobile data

Alexander Babbage, Inc. provides actionable insights from mobile data to shopping centers, cultural attractions, financial institutions, destinations, and more. Their services include market research, visitor profiles, spending analytics, and practical application experience. With their white-glove consulting services and SaaS dashboard, they tailor solutions to fit each organization's needs. The company uses the TruTrade platform, which tracks mobile data from thousands of applications and provides superior mapping and advanced data analytics using ESRI's geographic information system. This helps clients understand visitor behavior, optimize marketing, and drive business growth.