Applied Marketing Science

Expert Insight and Consulting for Innovation and Litigation Support

Applied Marketing Science provides market research services to help clients create innovative products and distinctive customer experiences. Their team uses methods developed at the MIT Sloan School of Management to deliver actionable insights that lead to increased innovation success and improvements in customer satisfaction and loyalty. For litigation support, they conduct consumer surveys and provide expert witness testimony to assess consumer perceptions, behaviors and experiences for various legal matters. This helps clients make informed decisions and achieve their business objectives.