ParkLu (Shanghai) Enterprise Management Consulting Co., Ltd.

Amplify your Global Strategy with Tools & Data for Influencer Marketing in China

ParkLu is a leading provider of influencer marketing solutions, helping businesses like yours succeed in the Chinese market. With their expertise in marketing strategy, they offer a range of tools and data to identify, activate, and measure the impact of key opinion leaders (KOLs). Their end-to-end software solution enables brands to manage campaigns at scale, automate KOL matching, tracking, and payments. By analyzing KOL campaigns and monitoring global media platforms, ParkLu helps clients gain insights to quantify and benchmark their brand's performance. This allows them to optimize their cross-Voice strategy against competitors and make data-driven decisions for their influencer marketing strategies.