R.A. Malatest & Associates Ltd.

Confidence-driven solutions for informed decision-making

Malatest provides expertise in digital marketing, market research, and evaluation services to support informed decision-making. Digital marketing services include product and service development/refinement and marketing through various studies. Market research services involve logo, brand, and advertising testing and recall; awareness research; usability testing; segmentation; and persona development. Evaluation services help determine program effectiveness through Return on Investment (ROI) and Social Return on Investment (SROI) analyses. By leveraging these services, clients can improve performance and operations through strategic planning, change management, and examination of business processes.