Superflux

Translating Future Uncertainty into Present Day Choices

Superflux is a product design company that translates future uncertainty into present-day choices. They provide services to help clients imagine and create safer futures, making them an essential part of the transition to a more sustainable world. Their expertise spans from speculative design to experiential approaches, allowing businesses and organizations to explore new possibilities and mitigate risks. By leveraging their skills in product design, Superflux helps clients transform what the freshwater system looks like, 20 years from now and beyond. With a focus on climate positivity, they aim to create actionable hope and inspire change. Their work has been recognized globally, including the Royal Designers for Industry Award and the Dezeen Awards 'Design Studio of the Year'.