The Big Picture

Human-centred brand design and experience

The Big Picture is a research agency that creates impactful and evocative brand experiences for clients. The company provides branding and market research services to help businesses deeply understand their target audience and test solutions with them. This human-centred approach enables clients to create effective marketing strategies that drive results. By leveraging design thinking and behavioural science, The Big Picture helps clients revolutionise brands in just three weeks. Their expertise includes quantitative packaging evaluation, insight-driven branding, and innovative design solutions. Whether you need to create a new brand or improve an existing one, The Big Picture can help. With its focus on human-centred design, the company delivers bespoke solutions that meet the unique needs of each client.