Spotlight on 9 companies in South Korea providing Market Research services!

Leading agencies include Seoulz, Asian Square, Isentia, MNCS Korea and KOISRA Co., Ltd. A total of 9 Market Research providers in South Korea are ready to help. They serve clients such as E-commerce, Tech, Education, Technology, SMEs, NGOs, Funds, Retail, Fintech and Finance. Local internet speeds average 190 Mbps, supporting fast development and collaboration. Average local salaries are around $22,975, reflecting market rates.

Average starting budget
$5,500
while min. project budget is $500
based on 9 profiles
Average hourly rate
$125
and starting from $50 / hr
based on 9 profiles
Popular skills
Data analysisMedia databaseIP Geo-fencingNew Age ProductsDigital marketingReal-time analyticsE-commerce platformsCustomizable platformDigital FingerprintingArtificial intelligence
Key technical proficiencies
based on found companies
Also specialize in
Market Research (9)Business Services (4)Marketing Strategy (4)Digital Marketing (3)Social Media Marketing (SMM) (3)
Complementary specialties
validated by client feedback
Market Research gathers insights about your industry, competitors, and customers to guide smarter business decisions. Services include designing and running surveys, conducting one-on-one interviews or focus groups, analyzing public data sources, and compiling reports that highlight key trends. Sub-services can include competitive benchmarking, customer segmentation studies, pricing analysis, opportunity identification, and strategic recommendations to help you plan product launches or marketing strategies with confidence.
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Trusted by
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Found 9 matching agencies

S
Newton, United States

Strategy Analytics is a leading provider of business services, digital marketing, and market research. Their actionable intelligence helps companies make informed decisions in the semiconductor industry. With expertise in technology insights, they offer in-depth analysis and data-driven solutions to clients across various industries. By leveraging their cutting-edge tools and methodologies, businesses can stay ahead of the curve and drive growth. Strategy Analytics provides valuable services such as business development, digital marketing, and market research, enabling companies to navigate complex markets and capitalize on emerging trends.

team of 26 - 50 people

20+ years of industry experience

contact for pricing

contact for pricing

I
Mapo-gu, South Korea

Isentia provides a range of media monitoring and intelligence solutions to help organizations make informed decisions. Their services include Social Media Marketing, Marketing Strategy, Market Research, and Media Planning & Buying. These solutions enable companies to stay ahead of the news, track their online presence, and analyze data to drive business growth. Isentia's platform allows users to filter, analyze, and report on news and social media content in real-time, providing valuable insights for public relations and communication strategies. By leveraging Isentia's expertise, businesses can enhance their strategic communications, manage their reputation, and stay competitive in the market.

team of 501 - 1000 people

40+ years of industry experience

contact for pricing

contact for pricing

S
Seoul, South Korea

Seoulz provides a comprehensive guide to the Korean tech scene, offering expert insights into market trends and opportunities for global brands. With its strong understanding of Korean consumers' preferences for quality and innovation, Seoulz helps clients navigate the complex South Korean market. The company's expertise spans advertising, market research, event marketing, affiliate marketing, and more. By leveraging these services, businesses can tap into the growing demand for innovative products and services in Korea.

team of 2 - 10 people

6 years of industry experience

rate $100 - $150 / hr

min project budget $1k

M
Bengaluru, India

Markelytics Solutions provides end-to-end market research services to help businesses make informed decisions. With a team of experts in various regions, the company offers tailored solutions to suit the needs of clients across Asia, America, Europe, Middle East, and Africa. The firm's tech-enabled approach ensures fast turnaround times, cost optimization, and unparalleled reach. By leveraging its vast experience and innovative tactics, Markelytics Solutions helps clients remove redundancies, gain speed, and optimize costs for their market research. The company's panel books offer verified members from around the globe, allowing businesses to connect with their target audience. Adhering to global standards and data privacy norms, Markelytics Solutions maintains a robust panel reach that covers Asia, America, Europe, and Africa. With a multi-layered approach to stringent checks, the firm ensures the accuracy and reliability of its research findings.

team of 101 - 250 people

20+ years of industry experience

contact for pricing

contact for pricing

K
Seoul, South Korea

KOISRA Co., Ltd is a Korean-based business consulting firm specializing in business development and market entry services for foreign companies and international organizations. Established in 2009, the company provides a set of services and solutions to support multinational companies, SMEs, startups, foreign governmental agencies, funds, and NGOs activities in South Korea. Its team consists of consultants and business developers with expertise in the Korean Market. The company's mission is to develop solutions, strategies, and provide tailor-made and result-oriented services that suit clients' requirements and needs in the Korean Market.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

R
Seoul, South Korea

This RS기획 has demonstrated remarkable success in various industries, leveraging its expertise to drive growth and transformation. With a strong focus on innovation, the company provides tailored marketing services that cater to diverse client needs. By embracing cutting-edge technologies, RS기획 empowers businesses to stay ahead of the competition. The company's dedication to delivering exceptional results has earned it a reputation as a trusted partner in the industry. From e-commerce and education to automotive and franchise development, RS기획 has established itself as a versatile and reliable service provider.

team of 26 - 50 people

15+ years of industry experience

rate $150 - $200 / hr

min project budget $10k

A
Incheon, South Korea

Asian Square is a leading business services company that provides expert guidance on marketing strategy, market research, and more. By connecting businesses across Asia, they help clients navigate the complexities of industry trends and economic shifts. With their expertise, companies can gain a deeper understanding of the Asian market and make informed decisions to drive growth. From negotiation challenges to policy discussions, Asian Square offers a range of services that cater to diverse business needs. Whether you're looking to expand into new markets or simply stay ahead of the curve, Asian Square is your trusted partner in Asia.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

min project budget $1k

E
Jongno-gu, South Korea

Edge Communications is a leading public relations agency in South Korea. With over 15 years of experience, the company provides a wide range of services to help clients achieve their communication objectives. The firm offers PR services, market research, and strategic communication campaigns tailored to meet the needs of various industries. By leveraging its expertise and network, Edge Communications helps clients reach their target audience and drive desired results. From corporations to governments, non-profit organizations, and individuals, the company has worked with a diverse range of clients across multiple sectors. This includes technology, fintech, financial, e-commerce, professional services, food & beverage, government, aerospace/defense, education, and entertainment. By partnering with Grayling, a global PR firm, Edge Communications provides client continuity across numerous regional or global markets.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

M
Gangnam-myeon, South Korea

As a leading digital marketing agency in Korea, MNCS Korea empowers businesses to thrive in the ever-evolving market landscape. With expertise in web and software development, mobile app creation, big data analysis, and more, they help clients unlock their full potential. By harnessing the power of data-driven insights, they craft tailored strategies that drive tangible results. From digital marketing and SEO to graphic design and event marketing, MNCS Korea's comprehensive services cater to a wide range of industries. By partnering with them, businesses can tap into innovative solutions, boost brand awareness, and drive sustainable growth.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $10k

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Overview of the digital agency industry in South Korea

South Korea's digital agency landscape has rapidly expanded due to the country's advanced technological infrastructure and widespread internet penetration. The industry primarily focuses on digital marketing, web design, mobile app development, and social media management. With over 97% of the population having internet access, digital agencies are integral in helping brands engage consumers online effectively.

Key statistics and trends

  • Digital ad spending growth: South Korea's digital advertising expenditure reached approximately USD 5.5 billion in 2022, reflecting a growth rate of around 12% compared to the previous year.
  • Mobile dominance: Mobile advertising accounts for nearly 70% of total digital ad spending, driven by high smartphone penetration rates (approximately 95%).
  • Social media trends: Platforms such as Naver, KakaoTalk, Instagram, and YouTube dominate social media marketing strategies, with KakaoTalk alone boasting over 47 million active users in South Korea.

Challenges and opportunities in the market

The South Korean digital agency ecosystem faces several challenges, including intense competition, evolving consumer preferences, and increasingly stringent data privacy regulations. Agencies must continuously innovate and adapt strategies to maintain market relevance. Additionally, the rapid adoption of AI-driven analytics and personalized marketing solutions offers substantial growth opportunities for agencies willing to invest in technology.

Furthermore, the Korean government's ongoing support for digital transformation and startups creates a favorable environment for new agency entrants and partnerships. Emphasizing creativity and technological proficiency will be critical for digital agencies aiming to differentiate themselves in this highly competitive yet promising market.


Understanding market research services: what decision-makers need to know

Market research today goes beyond traditional surveys and focus groups. Modern market research services leverage data-driven insights, advanced analytics, and digital tools to provide actionable intelligence for strategic decisions. Whether launching a new product, entering new markets, or enhancing customer experience, partnering with an experienced market research agency can significantly improve your business outcomes.

Current industry overview

The market research industry has evolved rapidly, adopting advanced technologies like artificial intelligence (AI), machine learning, and big data analytics. Providers today offer comprehensive services, including consumer sentiment analysis, competitive benchmarking, and market segmentation studies, providing deeper insights than ever before.

Common questions companies ask before selecting an agency

  • What specific methodologies and tools does the agency utilize?
  • How experienced is the team with our industry?
  • What is the typical timeframe and cost structure of a market research project?
  • How actionable and reliable are their findings?

Key benefits and pitfalls to watch for

Working with a reputable market research provider allows businesses to gain accurate insights, reduce risks, and better understand consumer behavior. However, pitfalls include choosing an agency with insufficient industry expertise or unclear deliverables, resulting in less actionable insights. Decision-makers should look for transparency, proven experience, and clear communication in selecting a partner.

Typical project timeline and tools

A market research project generally takes between four to eight weeks, depending on scope and complexity. Commonly used tools include Qualtrics, SurveyMonkey, Tableau, SPSS, and platforms leveraging AI for predictive analytics. Agencies often combine quantitative and qualitative techniques to deliver robust, multi-dimensional insights.

In summary, choosing a reliable market research partner can lead to strategic business growth, provided you clearly define objectives, verify expertise, and understand the methodologies employed.

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