Explore 6 companies in Chile providing Media Planning & Buying services!

Leading companies include Base1, DesignSeo Agencia de Marketing, Origen Comunicaciones, Metricamedia and Adsformance. A total of 6 Media Planning & Buying providers in Chile are ready to help. They serve clients such as B2C, B2B, Various, Negocios, Servicios, E-commerce, Small business and Digital marketing. Local internet speeds average 279.53 Mbps, supporting fast development and collaboration. Average local salaries are around $6,845, reflecting market rates.

A
Santiago, Chile

Adsformance helps businesses establish a strong online presence through branding, advertising, and social media marketing. With expertise in pay-per-click and conversion optimization, they help clients drive more traffic and generate leads. By leveraging email marketing and media planning & buying, Adsformance enables businesses to reach their target audience effectively. This results in increased brand awareness, improved website engagement, and ultimately, higher revenue growth.

team of 2 - 10 people

4 years of industry experience

rate $50 - $75 / hr

min project budget $1k

A
Belo Horizonte, Brazil

Agência Orquestra delivers comprehensive marketing solutions that elevate businesses and brands. By combining expertise in branding, graphic design, video production, and more, the agency creates lasting connections with customers. With a focus on storytelling and strategy, Agência Orquestra helps clients stand out in a crowded market and achieve their goals. From logo design to media planning and buying, the agency's full-service approach ensures seamless execution and maximum impact. Whether it's creating engaging content, managing social media, or crafting compelling narratives, Agência Orquestra brings creativity and expertise to every project.

team of 2 - 10 people

5 years of industry experience

contact for pricing

min project budget $1k

DesignSEO Agencia de Marketing crafts and implements digital solutions to help businesses connect with their target audience. Their web & software development services can enhance user experience, while e-commerce development boosts online sales. The agency also offers branding, graphic design, video production, and digital marketing strategies to establish a strong brand identity. By leveraging SEO, social media marketing, and conversion optimization techniques, DesignSEO helps businesses thrive in the digital landscape.

team of 2 - 10 people

20+ years of industry experience

rate $300 - $400 / hr

min project budget $1k

O
Santiago, Chile

Origen Comunicaciones offers a range of innovative media solutions to help local businesses thrive. Their digital marketing services are designed to increase online visibility and drive sales. With expertise in advertising, digital strategy development, and media planning & buying, they can help businesses reach their target audience effectively. By leveraging data analytics and insights, Origen Comunicaciones helps clients make informed decisions about their marketing strategies. Their creative team offers bespoke solutions for social media, SEO, and growth marketing, ensuring a strong online presence for each client. Whether it's offline or online media, they provide end-to-end solutions that cater to the unique needs of local businesses.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

B
Santiago, Chile

Base1 es una agencia de publicidad y creación digital que ayuda a las marcas a desarrollar estrategias de marketing y comunicación efectivas. Ofrece servicios de branding, advertising, digital strategy development, marketing strategy, media planning & buying, diseñados para ayudar a sus clientes a aumentar su presencia en el mercado y conectar con su público objetivo. Con experiencia de más de 15 años en la industria, Base1 trabaja junto con cada cliente para entender sus necesidades específicas y desarrollar soluciones personalizadas.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

M
Santiago, Chile

Metricamedia develops creative media strategies to optimize resources and achieve client goals. The company works closely with clients, combining its expertise to make informed decisions and establish long-term relationships. Metricamedia is passionate about being part of the process to help clients achieve their objectives. With a focus on brand experience and engagement, the agency has received recognition for its work, including the Effie Oro award in 2015. As a unique media agency with Sello Empresa Mujer certification, Metricamedia has successfully launched notable campaigns, such as Family Shop at the Festival Viña 2018. By focusing on client-centric work and collaborating as a team, Metricamedia generates conditions for success. The company invites clients to visit its social media channels to explore its work and stay updated.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

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Digital agency industry overview in Chile

The digital agency industry in Chile has experienced significant growth in recent years, driven by rapid digitalization, increased internet penetration, and expanding e-commerce activities. Chile's stable economy, combined with its high internet penetration rate of 92% (as of 2023), positions it as a favorable environment for digital agencies.

Key statistics and trends

The Chilean digital agency sector is influenced by several key statistics and market trends:

  • Market expansion: Digital advertising spending in Chile reached approximately USD 600 million in 2022, marking a 15% increase compared to the previous year.
  • Mobile dominance: Over 80% of Chileans access the internet primarily through mobile devices, prompting digital agencies to prioritize mobile-first strategies.
  • Social media growth: With roughly 17 million active social media users in Chile (89% of the population), digital agencies increasingly focus on social media marketing and influencer campaigns.

Challenges and opportunities in the market

Despite its positive trajectory, Chile's digital agency landscape faces certain challenges. Notably, the industry contends with a talent shortage in specialized digital fields such as data analytics, UX/UI design, and digital marketing strategy. Additionally, smaller local agencies struggle to compete against established global players with larger budgets and more extensive resources.

However, these challenges also present significant opportunities. Agencies capable of effectively addressing the talent gap through training programs or international partnerships can gain competitive advantages. Moreover, the rapid adoption of technologies such as AI, machine learning, and programmatic advertising offers digital agencies in Chile opportunities for innovation and market differentiation.

Overall, Chile's digital agency ecosystem remains vibrant, driven by technological adoption, digital transformation initiatives, and increasing investment in online marketing.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

Tips for Hiring Media Planning & Buying Agencies in Chile

Expert guidance to help you find the perfect Media Planning & Buying agency partner for your project in Chile from 6 available options

Define Your Goals

Before contacting Media Planning & Buying agencies in Chile, clearly define your project goals, target audience, budget range, and timeline. This helps agencies provide accurate quotes and ensures better project outcomes.

Check Team Expertise

Look for agencies with proven expertise in your industry and the specific Media Planning & Buying services you need. Review their team credentials, certifications, and past work to ensure they can deliver quality results.

Review Case Studies

Examine detailed case studies and portfolios to understand how agencies approach projects similar to yours. Look for measurable results, creative solutions, and evidence of successful client relationships.

Compare Value, Not Just Price

While budget is important, focus on value rather than just the lowest price. Consider the agency's experience, quality of work, support level, and long-term partnership potential when making your decision.

Understand the Process

Ask potential agencies about their project management process, communication methods, revision cycles, and timeline expectations. A clear process indicates professionalism and helps avoid misunderstandings.

Request References

Don't hesitate to ask for client references and contact them directly. Speaking with previous clients provides valuable insights into the agency's work quality, communication style, and reliability.

Market Insights for Media Planning & Buying Services in Chile

Understand the current market landscape, pricing trends, and opportunities for your project

Moderate availability
6

Market Size

Media Planning & Buying agencies in Chile

Market standard
$1,000

Average Budget

Typical project investment

Competitive rates
$129/hr

Hourly Rate

Standard hourly pricing

Growing market
High

Demand

Media Planning & Buying services demand

Current Market Trends
  • Media Planning & Buying services are experiencing high demand in Chile
  • Remote collaboration has become the new standard
  • Agencies are focusing on specialized expertise
  • AI and automation are reshaping service delivery
  • Data-driven strategies are becoming essential
  • Mobile-first approaches dominate new projects
Top Skills in Demand

Most requested skills for Media Planning & Buying projects in Chile:

SMMSEOSEMUX/UIVídeosE-CommerceDiseño WebRedes socialesCreación digitalAnálisis de datos
Regional Advantages in Chile
Local Market Knowledge
Deep understanding of Chile business culture and customer preferences
Time Zone Alignment
Real-time collaboration and faster response times
Face-to-Face Meetings
Option for in-person collaboration when needed

Frequently Asked Questions

Common questions about finding and working with Media Planning & Buying agencies in Chile (6 available)

Popular locations for Media Planning & Buying agencies

Explore top locations where agencies offer Media Planning & Buying

Media Planning & Buying agencies in Chile

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