Unveil 21 companies in Colombia providing Media Planning & Buying services!

Leading agencies include CBW Agencia, Alquimia MEDIA GROUP, Siónica, Under20 Agency and Comarca Marketing Advertising. A total of 21 Media Planning & Buying providers in Colombia are ready to help. They serve clients such as Retail, E-commerce, Finance, Events, Europe, Design, Beauty, Fashion, Politics and Marketing. Local internet speeds average 100 Mbps, supporting fast development and collaboration. Average local salaries are around $6,000, reflecting market rates.

Average starting budget
$2,333
while min. project budget is $500
based on 21 profiles
Average hourly rate
$102
and starting from $25 / hr
based on 21 profiles
Also specialize in
Media Planning & Buying (21)Digital Strategy development (18)Advertising (13)Marketing Strategy (12)Branding (10)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
Request a quote for your project

And chose the best one! It‘s free and takes only few minutes

Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 21 matching agencies

P
Bogotá Cachivera, Colombia

Pimentone Media helps businesses achieve optimal digital performance through expert services. Their team crafts engaging UI/UX, app designing, graphic design, logo design, and more to elevate brands online. By leveraging SEO, social media marketing, email marketing, and content strategy, clients can expand their presence and attract new customers. With a focus on data analysis, Pimentone Media enables informed decision-making to drive business growth.

team of 2 - 10 people

9 years of industry experience

rate $25 - $50 / hr

min project budget $1k

A
Hollandale, United States

Asylum Marketing is a strategic partner for leading brands to drive business results. They design and implement effective strategies based on market insights and trends, leveraging creativity and innovation to achieve business objectives. With a focus on full-funnel solutions, they offer a range of services including web & software development, e-commerce development, big data & BI, AI development, digital marketing, advertising, SEO, SMM, and conversion optimization. By providing actionable analytics and insights, they help clients make informed decisions to drive growth and success.

team of 26 - 50 people

15+ years of industry experience

rate $100 - $150 / hr

min project budget $5k

A leading agency specializing in web design, branding, SEO, and digital strategy for small and medium-sized businesses. They help clients position themselves online and reach their target audience through innovative marketing campaigns.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

A
Medellín, Colombia

Altotrafico helps businesses unlock the full potential of their online presence. With expertise in web design, social media marketing, and digital strategy development, they create tailored solutions to drive results. By leveraging tools like HubSpot and Google Ads, Altotrafico assists clients in achieving their objectives and growing their business. From generating connections to managing leads, Altotrafico provides comprehensive support every step of the way.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

C
Medellín, Colombia

CBW Agencia offers a comprehensive range of services to help businesses thrive in the digital landscape. With expertise in web and software development, branding, graphic design, digital strategy development, content marketing, media planning & buying, CBW Agencia helps clients establish a strong online presence. This enables them to reach their target audience effectively, build brand awareness, and drive sales. By leveraging the latest technologies and trends, CBW Agencia provides innovative solutions that meet the unique needs of each client. Whether it's creating engaging content, developing user-friendly websites, or implementing effective digital strategies, CBW Agencia is dedicated to delivering exceptional results. With years of experience and a proven track record, CBW Agencia is the go-to partner for businesses seeking to elevate their online presence.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

B
Bogotá Cachivera, Colombia

Bengala is a premier digital marketing agency that helps businesses thrive in the online space. With expertise in branding, social media marketing, digital strategy development, PR services, and media planning & buying, Bengala provides a holistic approach to achieve business objectives. By leveraging cutting-edge technologies and innovative strategies, Bengala empowers clients to reach new heights of success. From developing strong brand identities to crafting engaging social media campaigns, Bengala's team of experts is dedicated to delivering exceptional results. With over a decade of experience in the industry, Bengala has established itself as a trusted partner for businesses seeking digital transformation.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

T
Bogotá Cachivera, Colombia

TXT Agencia Transmedia provides comprehensive marketing services to help businesses thrive in today's competitive landscape. The agency offers advertising, social media marketing, digital strategy development, content marketing, and PR services to drive brand awareness and engagement. By leveraging cutting-edge tools and strategies, TXT helps clients achieve their goals and reach new heights. With expertise in multiple industries, including finance and retail, the agency delivers tailored solutions that meet the unique needs of each client. Whether it's creating a captivating campaign or developing a robust digital strategy, TXT Agencia Transmedia is dedicated to providing exceptional results.

team of 26 - 50 people

40+ years of industry experience

contact for pricing

contact for pricing

X
Bogotá Cachivera, Colombia

A leading public relations and marketing firm, X y Z Estrategias delivers effective communication solutions to businesses. Their team of experts crafts innovative advertising campaigns, manages social media presence, and develops digital strategies to achieve clients' objectives. With years of experience in controlling costs and budgets, they ensure excellent ROI for their clients. The company's commitment to professionalism and teamwork results in a solid, high-performing group. X y Z Estrategias provides services in Advertising, Social Media Marketing, Digital Strategy development, Marketing Strategy, PR services, and Media Planning & Buying.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

C
Bogotá Cachivera, Colombia

Century Media develops innovative digital strategies and marketing plans to help businesses connect with their target audience. With years of experience in branding, media planning, and buying, they create customized experiences that set their clients apart. By leveraging the latest tools and technologies, Century Media crafts unique messages that resonate with audiences. The company's creative team is driven by imagination, always seeking new ways to deliver functional and innovative services. In today's challenging economic climate, companies need a partner who can adapt and evolve. Century Media provides expert guidance to navigate these challenges and achieve success. By focusing on branding, digital strategy development, marketing strategy, and media planning & buying, they empower businesses to reach their full potential.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

G
Bogotá Cachivera, Colombia

Grupo One develops comprehensive marketing and communication strategies that aim to position brands and achieve business objectives. The company designs and executes structured and innovative marketing plans, leveraging various tools and studies to create effective communication channels. By studying consumer behavior, market trends, and competition, Grupo One crafts unique digital marketing strategies focused on brand positioning, revenue growth, lead generation, and more. Additionally, the agency creates engaging events, product launches, and in-store activations that connect brands with their target audience nationwide. With a focus on creativity and results-driven approaches, Grupo One offers innovative marketing solutions to businesses across various industries.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

C
Bogotá Cachivera, Colombia

Comarca Marketing Advertising is a creative agency that offers a comprehensive range of services to help businesses succeed. Their web design and branding services are designed to create a strong online presence and differentiate their clients from competitors. The company's advertising and marketing strategy services aim to increase brand awareness and drive sales. With expertise in media planning and buying, Comarca helps its clients reach their target audience effectively. By providing tailored solutions for each client, the agency ensures that every business can benefit from its creative approach.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $5k

S
Bogotá Cachivera, Colombia

Siónica is a comprehensive creative agency that helps businesses elevate their brand presence through engaging digital solutions. Their graphic design services enable companies to craft unique visual identities, while video production capabilities help bring stories to life. The agency's advertising and media planning & buying expertise ensures that brands reach their target audience effectively. Additionally, Siónica develops robust digital strategies, creates effective campaigns, and crafts user-friendly digital environments. By leveraging these services, businesses can improve their online visibility, drive sales, and achieve their goals. With a focus on creativity, innovation, and measurable results, Siónica is well-positioned to help brands succeed in the ever-evolving digital landscape.

team of 2 - 10 people

9 years of industry experience

contact for pricing

contact for pricing

b
Perimetro Urbano Pereira, Colombia

bizdevmarketing empowers businesses to thrive in the digital landscape. With expertise in Web3/Blockchain Development, Branding, Advertising, Marketing Strategy, and PR services, they help clients enhance their online presence and drive tangible results. By leveraging cutting-edge technologies like blockchain, AI, and data analytics, bizdevmarketing crafts tailored solutions that bridge the gap between strategy and execution. This enables businesses to stay ahead of the curve, adapt to changing market conditions, and capitalize on new opportunities. From product marketing to media planning and buying, bizdevmarketing's comprehensive services ensure seamless integration across all digital touchpoints.

team of 2 - 10 people

2 years of industry experience

rate $300 - $400 / hr

min project budget $1k

Y
Bogotá Cachivera, Colombia

Yuju! Publicidad & Entretenimiento is a leading creative agency that helps businesses develop and implement effective marketing strategies. Their services include branding, graphic design, advertising, digital strategy development, and media planning & buying. By leveraging these services, clients can increase brand awareness, drive website traffic, and ultimately boost sales. Yuju!'s team of experts uses their skills in Adobe Creative Suite and Google Analytics to deliver tailored solutions that meet the unique needs of each client. With years of experience dating back to 2008, Yuju! has established itself as a trusted partner for businesses seeking innovative marketing solutions.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

O
Bogotá Cachivera, Colombia

Expert in media communication, Olvera Publicidad crafts solid brand identities and loyal customers through innovative strategies. With over 40 years of experience, the agency offers a range of services including e-commerce development, graphic design, video production, advertising, SEO, digital strategy development, and media planning & buying. By understanding user behavior and expectations, they guarantee measurable results. Offering high-quality services at competitive prices, Olvera Publicidad ensures transparency with no hidden fees.

team of 2 - 10 people

30+ years of industry experience

contact for pricing

contact for pricing

A
Bogotá Cachivera, Colombia

At Alquimia MEDIA GROUP, we offer a range of services to help businesses thrive in the digital landscape. Our team provides expert web design and development, crafting user-friendly and visually stunning websites that drive results. We also specialize in branding and advertising, helping clients establish their unique identity and reach new audiences through targeted campaigns. Additionally, our social media marketing expertise helps companies build a strong online presence and engage with their customers. With our digital strategy development and media planning & buying services, businesses can optimize their marketing efforts and achieve their goals. Whether you need help with your website, branding, or marketing strategy, Alquimia MEDIA GROUP has the expertise to get you there.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

A
Medellín, Colombia

Apunto Group is a leading agency of publicidad that accompanies clients from the start to achieve their objectives. The company creates a prepared team to execute all necessary actions with the intention of executing objectives with precision. Every week, the team reviews results with clients' teams and presents new proposals to ensure daily business growth. Apunto Group has successfully worked with numerous clients to help them expand their reach and attract new customers.

team of 2 - 10 people

20+ years of industry experience

rate $25 - $50 / hr

min project budget $1k

I
Bogotá Cachivera, Colombia

Ideamos Publicidad specializes in creating comprehensive marketing strategies for brands. Their services include branding, advertising, and media planning & buying. By leveraging these tactics, businesses can enhance their brand awareness, drive customer engagement, and ultimately boost sales. The company's expert team provides a range of solutions to cater to diverse client needs. From concept development to campaign execution, Ideamos Publicidad delivers results-driven marketing solutions that make a lasting impact. With expertise in digital and traditional media, they help brands stay ahead of the competition.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

K
Cali, Colombia

Kratos Consultores specializes in developing digital strategies and marketing approaches to help clients drive meaningful change in their communities. With a focus on consultatory services, the company provides expert guidance on PR, market research, media planning & buying, and campaign electoral strategy. By leveraging innovative tools and techniques, Kratos helps its clients achieve tangible results and improve governance. From developing strategic plans to implementing effective communication campaigns, Kratos' team of experts works collaboratively with clients to drive positive impact in Ibero-American societies.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

JR Comunicaciones & Eventos is a young company that combines innovation with strategy to drive collective growth. With expertise in graphic design, video production, advertising, SEO, digital strategy development, PR services, event marketing, media planning & buying, they help businesses create successful campaigns and events. Their experience in trade marketing and brand positioning has been key to closing deals. They produce events and POP materials tailored to clients' needs. JR Comunicaciones supports entrepreneurs in bringing their business dreams to life through events, POP, and communication. Their approach combines fun with business messaging, making them a go-to partner for franchisees. With strategies that are both engaging and practical, they inspire collaboration among team members and families. By leveraging innovation and joy, they have helped businesses align their values with those of their teams and families. JR Comunicaciones & Eventos has been instrumental in launching new products at Expoconstrucción and Expodiseño Colombia, as well as hosting memorable year-end parties.

team of 2 - 10 people

7 years of industry experience

contact for pricing

contact for pricing

U
Cali, Colombia

Under20 Agency is a leading digital marketing agency that helps businesses grow and thrive in the ever-changing online landscape. With expertise in social media marketing, digital strategy development, content marketing, pay per click, conversion optimization, and media planning & buying, this agency provides comprehensive solutions to drive customer engagement and increase sales. By leveraging their top-class services, businesses can build a strong online presence, reach new audiences, and stay ahead of the competition. The agency's team is highly flexible and professional, making them a trusted partner for brands looking to turn trends into reality.

team of 2 - 10 people

6 years of industry experience

rate $25 - $50 / hr

min project budget $1k

Not sure where to start? We’ll help you decide.

Tell us about your project and get matched with top-rated agencies. It’s fast, free, and backed by expert insight.

Post your project — free & easy

Overview of the digital agency industry in Colombia

Colombia's digital agency industry has experienced significant growth in recent years, driven by an expanding digital economy and increased internet penetration. As Colombian businesses recognize the importance of online presence, digital agencies have flourished across major cities such as Bogotá, Medellín, and Cali. These agencies primarily focus on digital marketing, web development, social media management, SEO, and content creation, providing comprehensive solutions to local and international clients.

Key statistics and trends

According to Statista, digital advertising spending in Colombia reached approximately USD 627 million in 2022, with projections estimating growth to USD 730 million by 2025. Internet penetration has risen significantly, reaching roughly 75% of the Colombian population in 2023, creating new opportunities for digital agencies. Additionally, social media platforms such as Facebook, Instagram, and TikTok have become essential marketing channels, with around 81% of Colombians actively using social media to discover products and services.

Recent surveys indicate an increasing demand for specialized digital services, particularly in e-commerce, mobile app development, and data-driven marketing strategies. The COVID-19 pandemic accelerated digital transformation efforts, prompting traditional businesses to adopt digital marketing practices rapidly.

Challenges and opportunities in the market

Despite positive growth trends, the Colombian digital agency industry faces several challenges. These include a shortage of skilled digital talent, limited access to advanced technology infrastructure in rural areas, and budget constraints among small and medium-sized enterprises (SMEs).

However, numerous opportunities exist in the market, such as:

  • Growth in e-commerce: Colombia's e-commerce market grew by approximately 40% in 2022, offering agencies the chance to specialize in online retail solutions.
  • Increased digital transformation: More companies are seeking expertise in digital transformation, creating demand for strategic consulting and technological integration.

Overall, the digital agency ecosystem in Colombia remains robust, with ample opportunities for agencies to innovate and expand their market presence.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

Popular locations for Media Planning & Buying agencies

Explore top locations where agencies offer Media Planning & Buying

Media Planning & Buying agencies in Colombia

Explore all services

HeroAgencies helps you connect with the best experts in each domain.