Top 5 companies in Cyprus that deliver Media Planning & Buying services!

Leading agencies include TrafficMall, Union Apps, Acquisition mobi LLC, Convertico Media and 928trends. A total of 5 Media Planning & Buying providers in Cyprus are ready to help. They serve clients such as Varies and Financial Services.

Average starting budget
$24,400
while min. project budget is $500
based on 5 profiles
Average hourly rate
$56
and starting from $25 / hr
based on 5 profiles
Also specialize in
Media Planning & Buying (5)Advertising (4)Marketing Strategy (3)Branding (2)Pay Per Click (2)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Found 5 matching agencies

C
Limassol, Cyprus

Convertico Media crafts tailored marketing strategies to fuel business success in the financial services sector. With expertise in branding, advertising, and digital strategy development, they empower brands to establish a strong online presence. By leveraging social media, content marketing, SEO, and targeted advertising, Convertico Media amplifies brand recognition, attracts high-quality leads, and optimizes conversion rates. Their bespoke websites, strategic customer pathways, and email marketing campaigns foster engagement and drive results.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

min project budget $1k

U
Enkomi, Cyprus

Union Apps helps businesses thrive in the digital landscape by offering a range of services. From video production and advertising to pay-per-click marketing and conversion optimization, their team provides tailored solutions to drive growth. With expertise in mobile and app marketing, media planning and buying, they ensure brands reach their target audience effectively. By leveraging technology, Union Apps enables businesses to stay ahead of the curve and achieve their goals. With a strong focus on collaboration and customer satisfaction, they deliver results-driven solutions that exceed expectations.

team of 2 - 10 people

4 years of industry experience

rate $50 - $75 / hr

min project budget $100k

A
Limassol, Cyprus

Acquisition mobi LLC specializes in enhancing mobile presence through various services. The company offers graphic design, video production, advertising, and more to help businesses reach their target audience effectively. By leveraging these services, clients can increase brand awareness, drive website traffic, and ultimately boost sales. With expertise in media planning and buying, affiliate marketing, and mobile app marketing, Acquisition mobi LLC provides a comprehensive approach to mobile marketing. Whether it's creating eye-catching graphics or crafting engaging video content, the company's professionals strive to deliver high-quality results that exceed client expectations.

team of 2 - 10 people

5 years of industry experience

rate $25 - $50 / hr

min project budget $1k

9
Nicosia Municipality, Cyprus

928trends is a leading provider of comprehensive digital marketing solutions, empowering businesses to reach their target audiences effectively. With expertise in advertising, market research, media planning & buying, and marketing strategy, the company helps clients achieve their goals through data-driven approaches. By leveraging cutting-edge technologies, 928trends enables clients to stay ahead of the competition and drive sustainable growth. The company's services are designed to benefit clients by increasing brand awareness, driving website traffic, and generating leads. Whether you're looking to launch a new campaign or optimize your existing marketing strategy, 928trends has the expertise and resources to help you succeed.

team of 2 - 10 people

4 years of industry experience

rate $50 - $75 / hr

min project budget $10k

T
Limassol, Cyprus

TrafficMall is a innovative company providing digital marketing and traffic attraction services. They help clients attract users to their website, increase sales, and ROI. With expertise in branding, PR services, media planning & buying, TrafficMall modernizes archaic practices and automates client acquisition and satisfaction processes. Their services enable businesses to turn traffic into revenue, get ahead of competitors, and optimize their online presence.

team of 26 - 50 people

7 years of industry experience

rate $25 - $50 / hr

min project budget $10k

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Overview of the digital agency industry in Cyprus

The digital agency landscape in Cyprus has experienced steady growth in recent years, driven by increased demand for digital marketing, web development, and online advertising services. With a digitally active population and expanding e-commerce sector, Cypriot businesses increasingly rely on digital agencies to enhance their online presence, customer engagement, and sales performance.

Key statistics and trends

According to data from Eurostat, over 90% of Cypriot enterprises used the internet regularly in 2022, while approximately 62% utilized social media platforms for business purposes. Cyprus ranks 21st among EU countries for digital competitiveness, indicating significant potential for further development. Recent trends suggest a notable shift toward mobile and social media marketing, with digital ad spending in Cyprus estimated to have reached approximately €60 million in 2022, growing annually by around 8%.

Challenges and opportunities in the market

Despite growth, digital agencies in Cyprus face challenges including limited access to highly skilled digital professionals, intense market competition, and relatively small domestic market size. Additionally, some businesses remain hesitant to fully embrace digital transformation.

Nevertheless, the market presents substantial opportunities:

  • Growing e-commerce demand: With Cypriot consumers increasingly shopping online, digital agencies can capitalize by offering specialized e-commerce solutions.
  • Government support: Initiatives such as Cyprus' Digital Strategy 2020-2025 provide funding and support for digital innovation, benefiting local agencies.
  • International expansion: Cyprus' strategic geographical location and EU membership position local agencies favorably to serve regional and international clients.

Overall, the Cypriot digital agency ecosystem remains promising, with strategic opportunities available for agencies that effectively leverage emerging digital trends, government incentives, and international market access.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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