OptiMine Software, Inc.

Agile marketing attribution and optimization

OptiMine provides fast and actionable cross-channel measurement for digital and traditional marketing. This enables clients to achieve higher ROI faster than other solutions. With OptiMine's technology, both digital and traditional marketing channels are measured down to individual ads and campaigns. The models are rebuilt on the fly, keeping clients current with market trends and ahead of their competition. OptiMine Insight and Intent work together to measure campaign performance and guide optimized media plans and marketing budgets. Clients can identify top-performing ads and take instant action to lift performance. By combining goals and budget targets with cross-channel models and measures, clients receive media and marketing plans that drive high performance.