[Problem] This B2B logistics client was struggling with fragmented, manual processes for dispatch and multi-carrier booking. This created high overhead and prevented them from scaling their shipment volume.
[Solution] I led the development of a custom, unified B2B shipment platform. The solution provides a central dashboard for:
Comparing real-time rates from multiple carriers (Purolator, GLS, Uber, etc.)
Booking shipments & scheduling pickups
Generating shipping labels & customs invoices
A master dashboard for tracking all live and past shipments
[Result] The platform replaced the client's manual chaos with a single, automated tool. This significantly cut their operational costs and gave them the technology to scale, compete with larger players, and offer a modern digital portal to their customers.
What was the main challenge in this project?
The client, a mid-sized freight brokerage , had hit a scaling wall. Their team was overwhelmed by fragmented, manual back-office operations. They were using multiple different carrier websites for booking, manually tracking shipments in spreadsheets, and spending too much time on invoicing. This high overhead was preventing growth and making it difficult to compete with more tech-savvy companies
What was your solution or approach?
We designed and built a unified, automated logistics platform to replace their manual chaos. This custom SaaS application serves as a single, central dashboard for their entire business.
Key Features Delivered:
Multi-Carrier Rate Engine: A single interface to compare real-time shipping rates from all their carrier partners (Purolator, GLS, Uber, etc.).
End-to-End Booking: A step-by-step wizard to book shipments, schedule pickups, and manage items.
Automated Label Generation: Automatically generates correct shipping labels and customs invoices, eliminating manual data entry.
Centralized Tracking: A master dashboard to view the real-time status of all active and past shipments and pickups.
B2B Account Management: Allows the client's customers to log in, manage their own addresses, and view their shipping history.
What was the outcome or impact for the client?
The platform transformed the client's operations. By automating their core workflow, we significantly cut their operational costs and manual data entry errors. The client is no longer limited by inefficient processes and can now scale their shipment volume without increasing headcount. They have a modern, digital tool that provides a superior experience for their customers.