Canadian Hydrography Association Website Redesign

Web Design (UI/UX)

Pragmatica partnered with the Canadian Hydrography Association (CHA), the national voice for hydrography professionals, to transform their outdated legacy website into a modern, member-focused platform. Goals: Build an online membership subscription and renewal system with secure payments. Develop a gated members-only area for exclusive resources, updates, and collaboration. Highlight CHA’s featured partners and joint projects. Create an engaging, accessible, and mobile-friendly experience. Results: A responsive, professional website that reflects CHA’s leadership in hydrography. A streamlined membership system that simplified signups and renewals. A members-only hub that boosted engagement through exclusive content and collaboration tools. Improved partner visibility and stronger community ties. Positioned CHA as a modern, forward-thinking organization ready to support the next generation of hydrography professionals.

What was the main challenge in this project?

CHA’s legacy website was outdated, lacked mobile responsiveness, and did not support modern membership management. They needed a secure members-only area, online subscription and renewal system, and a better way to showcase partner collaborations.

What was your solution or approach?

Pragmatica redesigned the site from the ground up, starting with stakeholder workshops and UX research. We implemented a scalable membership platform with secure payments and automated renewals, built a gated members-only hub with exclusive resources, and added partner promotion modules, an event calendar, and newsletter integrations.

What was the outcome or impact for the client?

The new website modernized CHA’s digital presence, streamlined membership signups, and boosted engagement through the members-only hub. Partner visibility increased significantly, while the mobile-friendly, accessible design made resources and events easier to find. The platform positioned CHA as a forward-thinking leader in hydrography, ready to support its growing community.