Matilde Jewellery – Sustainable Luxury E‑commerce (Shopify) | Case Study by Aglowid IT Solutions Pvt. Ltd.

E-commerce Development

Matilde Jewellery – Sustainable Luxury E‑commerce (Shopify)

Shopify-based e‑commerce build for a London luxury jewelry brand using recycled gold and lab‑grown diamonds. Delivered an elegant, fast, and user-friendly storefront aligned with sustainability values. Key capabilities included custom theme UX, advanced product search & filters, multi‑currency (EUR/GBP), Instagram shopping integration, and order tracking. Resulted in higher engagement, international reach, and lower bounce rates.

What was the main challenge in this project?

>> Representing a high-end, sustainability-focused brand online. >>Creating an intuitive shopping journey by occasion, budget, preference. >> Supporting global buyers with multi‑currency and smooth checkout.

What was your solution or approach?

>> Custom lightweight Shopify theme tailored to brand guidelines and UX goals. >> Advanced search with auto-suggest + vendor/attribute filters to speed product discovery. >> Dual currency enablement (Euro & Pound) for cross-border shopping. >> Instagram “Instashop” integration to convert social engagement into sales. >> Built-in order tracking to increase post‑purchase transparency.

What was the outcome or impact for the client?

>> +40% user engagement driven by better search/filter UX. >> +42% international orders after multi‑currency launch. >> 65% reduction in bounce rate due to improved UI/UX and performance.