Morshed Group & GE Vernova in Iraq
Background
GE Vernova, a global leader in energy solutions, sought to strengthen its operations and reputation in Iraq. With major projects in electricity generation and infrastructure, the company faced challenges related to public perception, government relations, and effective communication with stakeholders.
The Challenge
Operating in Iraq requires more than technical expertise; it requires navigating complex government structures, addressing regulatory concerns, and building trust with both officials and the public. GE Vernova needed a partner with strong local insight to guide its communications and government engagement.
Our Role
Morshed Group stepped in as a trusted partner, providing public relations and government relations support. We:
Helped craft clear and positive messages to highlight GE Vernova’s role in Iraq’s energy development.
Built channels of communication with government institutions, ensuring smoother coordination on key projects.
Strengthened GE Vernova’s local presence by connecting the company with influential stakeholders and decision-makers.
The Outcome
Through our support, GE Vernova was able to:
Enhance its reputation as a reliable partner in Iraq’s energy sector.
Build stronger ties with government agencies, enabling more effective project execution.
Gain public recognition for its contribution to Iraq’s development.
Conclusion
This collaboration illustrates how Morshed Group’s expertise in PR and government relations can help global companies succeed in challenging markets. By combining international standards with deep local knowledge, we ensured that GE Vernova’s work in Iraq was not only technically impactful but also publicly recognized and institutionally supported.
What was the main challenge in this project?
Operating in Iraq requires more than technical expertise; it requires navigating complex government structures, addressing regulatory concerns, and building trust with both officials and the public. GE Vernova needed a partner with strong local insight to guide its communications and government engagement.
What was the outcome or impact for the client?
The Outcome
Through our support, GE Vernova was able to:
Enhance its reputation as a reliable partner in Iraq’s energy sector.
Build stronger ties with government agencies, enabling more effective project execution.
Gain public recognition for its contribution to Iraq’s development.