Leading companies include Cactus Ethiopia, Benetsa Marketing and Communication, Addis Digital Consultancy, Hype Ethiopia and JAD Business and Investment Consulting PLC. A total of 6 Market Research providers in Addis Ababa, Ethiopia are ready to help. They serve clients such as African businesses, Pharma, Real Estate, Small Businesses, General Business and East African Market. Population of Addis Ababa, Ethiopia is 3,500,000.
At Hype Ethiopia, we craft innovative digital experiences that propel African businesses forward. By harnessing the power of web design (UI/UX), branding, advertising, SEO, social media marketing (SMM), pay-per-click, marketing strategy, email marketing, PR services, market research, and event marketing, our clients unlock new opportunities for growth and success. With a focus on delivering tailored solutions that drive tangible results, Hype Ethiopia helps African businesses thrive in the digital landscape.
team of 2 - 10 people
7 years of industry experience
contact for pricing
min project budget $1k
Axis Marketing Services PLC is a leading marketing firm based in Addis Ababa, Ethiopia. Since 2012, it has been offering one-stop marketing solutions to businesses in the region. The company's services integrate with its clients' core business strategies, enhancing their branding and lead generation initiatives. Axis aims to be a strong expert marketing service provider by fostering development and growth through innovation. It offers a range of services, including web and software development, business services, branding, advertising, marketing strategy, market research, event marketing, and sales outsourcing. These services benefit clients by increasing brand awareness, driving lead generation, and improving overall market presence. Axis Marketing Services PLC is committed to helping businesses succeed in the East African market.
team of 2 - 10 people
10+ years of industry experience
contact for pricing
contact for pricing
Cactus Ethiopia offers a comprehensive range of services to help businesses thrive in the African market. Their creative studio provides world-class campaigns and branding projects, from fully integrated 360 campaigns to tactical communications. With expertise in advertising, PR services, market research, and event marketing, Cactus Ethiopia helps clients achieve their goals through targeted and relevant creative solutions. By leveraging their innovative approach and passion for what they do, businesses can increase brand awareness, drive sales, and stay competitive in the market.
team of 2 - 10 people
unknown
contact for pricing
contact for pricing
JAD Business and Investment Consulting PLC offers expert guidance to help clients achieve tangible, measurable results. The company's team provides quality consultancy services in business and investment areas. By leveraging their local and international expertise, clients can navigate the complexities of Ethiopia's market and make informed decisions. JAD's consultancy services are designed to bring out the best in businesses, helping them grow and succeed. With a focus on business outcomes, the company brings a unique set of expertise and skills to the table. Whether it's navigating the pharma landscape or registering a remote business, JAD is the trusted partner for clients seeking seamless entry into Ethiopia's market.
team of 2 - 10 people
unknown
contact for pricing
contact for pricing
Benetsa Marketing and Communication provides expert business and marketing solutions to help businesses succeed. With a focus on tailored strategies, Benetsa's team of professionals utilizes the latest technologies and techniques to craft custom solutions that drive tangible results. By leveraging services such as digital marketing, branding, and web design, clients can enhance their chances of success and reach their objectives. From market research to event marketing, Benetsa's comprehensive approach helps businesses capitalize on new opportunities, optimize current operations, and develop innovative strategies. With a strong emphasis on personalized guidance and expert advice, Benetsa empowers clients to make informed decisions and achieve their goals.
team of 26 - 50 people
5 years of industry experience
rate $25 - $50 / hr
min project budget $1k
Addis Digital Consultancy is a specialised digital consulting service that helps African businesses grow their presence digitally. Founded in 2019, the company offers a range of services including business services, digital marketing, advertising, and more. Their expert team provides clients with a unique approach to transform their businesses digitally, leveraging data-driven decision making and technological tools. By digitising businesses, using tech and tools, and implementing robust tracking platforms, Addis Digital Consultancy enables organisations to achieve their vision, optimise performance, and drive growth. The company's services include digital strategy development, content marketing, pay per click, email marketing, conversion optimization, market research, mobile & app marketing, media planning & buying, affiliate marketing, project management, and adtech integration.
team of 2 - 10 people
6 years of industry experience
rate $50 - $75 / hr
min project budget $10k
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Post your project — free & easyMarket research today goes beyond traditional surveys and focus groups. Modern market research services leverage data-driven insights, advanced analytics, and digital tools to provide actionable intelligence for strategic decisions. Whether launching a new product, entering new markets, or enhancing customer experience, partnering with an experienced market research agency can significantly improve your business outcomes.
The market research industry has evolved rapidly, adopting advanced technologies like artificial intelligence (AI), machine learning, and big data analytics. Providers today offer comprehensive services, including consumer sentiment analysis, competitive benchmarking, and market segmentation studies, providing deeper insights than ever before.
Working with a reputable market research provider allows businesses to gain accurate insights, reduce risks, and better understand consumer behavior. However, pitfalls include choosing an agency with insufficient industry expertise or unclear deliverables, resulting in less actionable insights. Decision-makers should look for transparency, proven experience, and clear communication in selecting a partner.
A market research project generally takes between four to eight weeks, depending on scope and complexity. Commonly used tools include Qualtrics, SurveyMonkey, Tableau, SPSS, and platforms leveraging AI for predictive analytics. Agencies often combine quantitative and qualitative techniques to deliver robust, multi-dimensional insights.
In summary, choosing a reliable market research partner can lead to strategic business growth, provided you clearly define objectives, verify expertise, and understand the methodologies employed.
Expert guidance to help you find the perfect Market Research agency partner for your project in Addis Ababa from 6 available options
Before contacting Market Research agencies in Addis Ababa, clearly define your project goals, target audience, budget range, and timeline. This helps agencies provide accurate quotes and ensures better project outcomes.
Look for agencies with proven expertise in your industry and the specific Market Research services you need. Review their team credentials, certifications, and past work to ensure they can deliver quality results.
Examine detailed case studies and portfolios to understand how agencies approach projects similar to yours. Look for measurable results, creative solutions, and evidence of successful client relationships.
While budget is important, focus on value rather than just the lowest price. Consider the agency's experience, quality of work, support level, and long-term partnership potential when making your decision.
Ask potential agencies about their project management process, communication methods, revision cycles, and timeline expectations. A clear process indicates professionalism and helps avoid misunderstandings.
Don't hesitate to ask for client references and contact them directly. Speaking with previous clients provides valuable insights into the agency's work quality, communication style, and reliability.
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