There are 1 companies in Ban Pho, Thailand offering Media Planning & Buying services!

Leading agencies include ERA Thailand. A total of 1 Media Planning & Buying providers in Ban Pho, Thailand are ready to help. They serve clients such as Monastic schools, Local organizations, Technology companies, Financial institutions, Consumer goods companies and Multinational organizations. Local internet speeds average 231.86 Mbps, supporting fast development and collaboration. Average local salaries are around $10,000, reflecting market rates.

Average starting budget
$1,000
while min. project budget is $500
based on 1 profiles
Also specialize in
Branding (1)PR services (1)Advertising (1)Marketing Strategy (1)Media Planning & Buying (1)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Found 1 matching agencies

E
Ban Pho, Thailand

ERA Thailand is a Southeast Asian PR network that delivers best-in-class public relations programs to leading multinational and local organizations. The company's mission is to set new standards for communications in the region by making it easier and more rewarding for clients to engage with countries that represent an opportunity to advance their ambitions. ERA understands what separates good organizations from great ones, which is having a team that knows why they get out of bed each morning and shares a genuine interest in pursuing that mission together. The company's approach to communications planning, client service, and mindset is built on solving for why, which has helped it solve challenging communications issues for top organizations worldwide. ERA aligns corporates with their stakeholders using various communications approaches to create business value. By constructing a narrative that captures clients' purpose, culture, and direction, the company engages communities based on a defined and well-understood universe of stakeholders. This approach is also reflected in ERA's award wins, including Southeast Asia PR Campaign of the Year for three years in a row.

team of 2 - 10 people

4 years of industry experience

contact for pricing

min project budget $1k

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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