There are 8 companies in Denmark offering Media Planning & Buying services!

Leading agencies include Precis Digital, Discus Communications, THANK YOU, Admirate Growth Marketing Agency and Implevista. A total of 8 Media Planning & Buying providers in Denmark are ready to help. They serve clients such as Finance, Varies, Retail, Marketing, Companies, Technology, Healthcare, E-commerce, Businesses and Public sector. Local internet speeds average 175 Mbps, supporting fast development and collaboration. Average local salaries are around $72,273, reflecting market rates.

Average starting budget
$5,200
while min. project budget is $500
based on 8 profiles
Average hourly rate
$181
and starting from $100 / hr
based on 8 profiles
Popular skills
data scienceDigital marketing softwareSocial media management toolsNo specific technologies mentionedIntegrated communication platforms
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (8)Social Media Marketing (SMM) (7)Advertising (6)Digital Strategy development (6)Market Research (5)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
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Microsoft
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Found 8 matching agencies

P
Stockholm, Sweden

Precis Digital helps businesses thrive in a rapidly changing digital landscape. By leveraging data-driven marketing strategies and cutting-edge technologies, they optimize key digital channels to boost impact. Their services include Business Services, Digital Marketing, SEO, SMM, Digital Strategy development, Pay Per Click, Conversion Optimization, Market Research, Mobile & App Marketing, and Media Planning & Buying. These comprehensive solutions can significantly benefit clients by increasing online visibility, driving conversions, and improving overall market performance.

team of 26 - 50 people

10+ years of industry experience

contact for pricing

contact for pricing

A leading full-service advertising agency offering a wide range of services to help businesses succeed. By leveraging our expertise in web and software development, mobile app development, testing services, business services, web design, app designing, branding, graphic design, video production, logo design, print design, product design, packaging design, audio production, digital marketing, advertising, search engine optimization, social media marketing, digital strategy development, content marketing, pay-per-click, marketing strategy, PR services, conversion optimization, market research, mobile and app marketing, event marketing, media planning and buying, direct marketing, content writing, and product marketing, businesses can achieve their goals. Our team of experts works closely with clients to understand their unique needs and provide tailored solutions that drive results.

team of 2 - 10 people

20+ years of industry experience

rate $150 - $200 / hr

min project budget $10k

K
Copenhagen, Denmark

Kubbco empowers businesses to scale their brand faster through data-driven social media strategies and campaigns. With expertise in video production, advertising, social media marketing, digital strategy development, content marketing, pay per click, and media planning & buying, Kubbco helps clients bridge the gap between their target audience and achieve deeper customer relationships that turn into sales. By delivering compelling and captivating content across various platforms, Kubbco fosters better brand perception and drives maximum ROI.

team of 2 - 10 people

9 years of industry experience

rate $100 - $150 / hr

min project budget $5k

D
Copenhagen, Denmark

Discus Communications is a full-service communication bureau that helps businesses establish strong relationships with their audience. By leveraging strategic communication, public relations, corporate communication, digital marketing, and media training, they enable companies to reach their goals and build a solid foundation for long-term success. Their services are designed to be tailored to each client's unique needs and challenges, ensuring that every campaign is both effective and efficient. With years of experience in the industry, Discus Communications has developed a deep understanding of what works best for businesses, allowing them to deliver results-driven solutions that drive real value.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

L
Copenhagen, Denmark

LEAD Agency specializes in creating comprehensive marketing strategies that drive results. By leveraging their expertise in branding, graphic design, advertising, social media marketing, PR services, market research, event marketing, and media planning & buying, businesses can increase their online presence, build strong relationships with customers, and ultimately achieve their goals. With a focus on collaboration and teamwork, LEAD Agency fosters a culture of innovation and creativity. Whether it's crafting compelling narratives for social media campaigns or developing bespoke branding solutions that reflect a company's unique identity, LEAD Agency is dedicated to delivering exceptional outcomes that exceed client expectations.

team of 2 - 10 people

unknown

rate $200 - $300 / hr

min project budget $5k

T
Copenhagen, Denmark

THANK YOU is a creative agency that offers comprehensive services to help businesses succeed. With over 15 years of experience, they design brands and launch products that exceed client expectations. Their team of experts provides web & software development, web design (UI/UX), graphic design, video production, and media planning & buying services. These services can benefit clients by improving their online presence, increasing brand awareness, and driving sales. Whether you need a website redesign or a new product launch, THANK YOU has the expertise to deliver high-quality results. Their clients appreciate their fresh perspective, quick turnaround times, and commitment to delivering exceptional work.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

I
Dhaka, Bangladesh

Implevista empowers businesses to thrive in a digital landscape. Leveraging cutting-edge technologies, they provide comprehensive services such as web and software development, mobile app development, e-commerce development, and more. By partnering with Implevista, clients can enhance their online presence, improve operational efficiency, and drive revenue growth. Their team of experts in AI development, virtual reality/Augmented reality development, IoT development, and digital marketing can help businesses navigate the complexities of the modern market. With years of experience in business services, digital strategy development, media planning & buying, and search engine optimization, Implevista helps clients achieve their goals and stay ahead of the competition.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

min project budget $1k

Admirate Growth Marketing Agency is a trusted partner for businesses seeking to expand into the Nordic market. With on-the-ground teams in Sweden, Finland, Denmark, Norway, and the Netherlands, they provide tailored marketing strategies and expert guidance to ensure success. Their services include business services, eCommerce marketing, advertising, SEO, SMM, digital strategy development, content marketing, marketing strategy, email marketing, conversion optimization, market research, media planning & buying, direct marketing, and affiliate marketing. These services enable clients to reach their full potential and achieve scalable growth in the region. By leveraging localized insights and specialized marketing strategies, Admirate helps pioneering brands like yours scale further and faster.

team of 2 - 10 people

4 years of industry experience

rate $150 - $200 / hr

min project budget $5k

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Digital agency industry and ecosystem review in Denmark

Denmark’s digital agency landscape has grown significantly over recent years, driven by robust digital infrastructure, high internet penetration, and a digitally savvy population. The industry is characterized by a mix of specialized boutique agencies and large, full-service digital agencies, offering services ranging from digital marketing, UX/UI design, SEO, content creation, to analytics and strategy consulting.

Key statistics and trends

Recent industry reports indicate that Denmark's digital advertising market reached over DKK 9.1 billion (approximately €1.22 billion) in annual revenue in 2022, reflecting a growth rate of about 7% year-on-year. The sector employs around 12,000 professionals nationwide, mainly concentrated in major cities like Copenhagen, Aarhus, and Odense.

Several important trends define Denmark's digital agency landscape:

  • Mobile first: With smartphone penetration exceeding 90%, mobile optimization remains a priority for digital agencies.
  • Sustainability focus: Agencies are increasingly integrating sustainability into digital strategies, reflecting the strong environmental consciousness among Danish consumers.
  • Data-driven marketing: Advanced analytics and AI-driven solutions are becoming essential as agencies strive for greater personalization and precise targeting.

Challenges and opportunities in the market

Despite steady growth, Denmark’s digital agencies face intense competition, both locally and from international firms entering the market. Talent scarcity, especially for specialists in AI, data analytics, and cybersecurity, remains another critical challenge.

However, opportunities continue to emerge, particularly in areas such as:

  • Digital transformation consulting for SMEs, which constitute around 99% of Danish enterprises.
  • Increasing demand for e-commerce solutions, accelerated by consumer behavior shifts post-pandemic.

Overall, Denmark’s digital agency ecosystem remains vibrant, supported by solid digital foundations, innovative talent, and growing market needs, positioning it strongly in the European digital landscape.


Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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