Compare 5 companies in Kolkata, India offering Media Planning & Buying services!

Leading agencies include Keygital Marketing, SERP Consultancy, MediaX Agency, VcentMedia Pvt Ltd and Digitale. A total of 5 Media Planning & Buying providers in Kolkata, India are ready to help. They serve clients such as Web3, Travel, Fintech, Blockchain, Small Business, Crypto Industry, Mainstream Media, Finance Industry, Technology Ventures and Technology Industry. Local internet speeds average 50 Mbps, supporting fast development and collaboration. Population of Kolkata, India is 4,486,679. Average local salaries are around $2,000, reflecting market rates.

Average starting budget
$7,000
while min. project budget is $500
based on 5 profiles
Average hourly rate
$19
and starting from $10 / hr
based on 5 profiles
Popular skills
ShopifyWordPressSEO ToolsGoogle AdsEmail MarketingGoogle AnalyticsGoogle Tag ManagerMicrosoft Office 365Adobe Creative CloudSocial Media Advertising
Key technical proficiencies
based on found companies
Also specialize in
Branding (5)Media Planning & Buying (5)Pay Per Click (4)Search Engine Optimization (SEO) (4)PR services (3)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
Request a quote for your project

And chose the best one! It‘s free and takes only few minutes

Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 5 matching agencies

D
Kolkata, India

Digitale is a leading digital marketing agency that delivers innovative design, branding, and 360° digital marketing solutions. With a focus on data-oriented strategies and compelling social media campaigns, Digitale helps businesses create customized digital experiences that drive tangible results. The company provides a range of services, including branding, digital marketing, advertising, SEO, SMM, digital strategy development, content marketing, pay-per-click, marketing strategy, PR services, conversion optimization, market research, event marketing, media planning & buying, direct marketing, and affiliate marketing. These services enable businesses to achieve measurable performance, target the right audience, and open new windows of opportunity in the digital hyperspace.

team of 2 - 10 people

8 years of industry experience

contact for pricing

min project budget $25k

M
Kolkata, India

MediaX Agency is a leading PR and media agency that specializes in crafting compelling narratives and impactful campaigns to elevate brands' reputations. With expertise in branding, PR services, media planning & buying, their team drives lasting success for businesses through effective public relations. MediaX Agency unlocks the potential of media relations, influencer marketing, and social media management to amplify brand presence and reputation. They help clients build and maintain a positive public image, engage with target audiences, and handle crisis communication. By leveraging their deep understanding of emerging fintech, web3, technology ventures, and traditional industries, MediaX Agency delivers customized strategies that resonate with target audiences and align with specific business goals.

team of 2 - 10 people

6 years of industry experience

contact for pricing

min project budget $1k

S
Kolkata, India

SERP Consultancy offers a range of digital marketing services to help businesses grow and succeed online. Their expert team provides SEO, PPC, link building, lead generation, branding, user engagement, reputation management, content marketing, pay per click, conversion optimization, mobile & app marketing, media planning & buying, content writing/copywriting, video marketing, and more. By partnering with SERP Consultancy, businesses can increase their online presence, drive more traffic to their website, and ultimately boost sales and revenue.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

K
Kolkata, India

Keygital Marketing is a result-oriented digital marketing agency that provides innovative and effective solutions for businesses. With expertise in web development, e-commerce, and social media marketing, we help businesses grow their online presence and reach new customers. Our team of experts uses the latest technologies to deliver tailored strategies that drive real results. We specialize in SEO, content marketing, email marketing, and more. Whether you're looking to launch a new product or expand your existing customer base, we'll work with you to create a customized plan that meets your unique needs.

team of 2 - 10 people

5 years of industry experience

contact for pricing

min project budget $1k

V
Kolkata, India

VcentMedia Pvt Ltd is a renowned research, consulting, and strategy firm that empowers organizations to optimize innovations and sustain growth. With expertise in web & software development, mobile app development, web design (UI/UX), branding, graphic design, video production, search engine optimization (SEO), pay per click, PR services, media planning & buying, VcentMedia Pvt Ltd helps businesses thrive in today's competitive market. By leveraging cutting-edge technologies and innovative approaches, the company supports its clients in achieving their goals and improving their bottom line. Whether it's crafting a compelling brand identity or developing a customized software solution, VcentMedia Pvt Ltd is dedicated to delivering exceptional results that drive business success. The company's services enable organizations to stay ahead of the curve, adapt to changing market conditions, and capitalize on new opportunities.

team of 2 - 10 people

3 years of industry experience

rate $25 - $50 / hr

min project budget $1k

Not sure where to start? We’ll help you decide.

Tell us about your project and get matched with top-rated agencies. It’s fast, free, and backed by expert insight.

Post your project — free & easy

Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

Popular locations for Media Planning & Buying agencies

Explore top locations where agencies offer Media Planning & Buying

Explore all services

HeroAgencies helps you connect with the best experts in each domain.