The Keynote Curators | Case Study by Colophon New Media

Web & Software Development

The Keynote Curators

The Keynote Curators (TKC) is an agency led by Seth Dechtman that specializes in crafting tailored keynote speaker lineups and managing the event process. A longtime Colophon partner, TKC is a “benchmarkable” (is that a word?) organization for creativity. The team is consistently striving for digital excellence through exciting updates to its website and workflows. This project focused on a comprehensive frontend revamp to modernize their digital presence.

What was the main challenge in this project?

After several years with their previous design, the website needed a refresh to better reflect the agency’s modern and professional status. The goal was to update the frontend look without disrupting their existing operations or workflows. We had to ensure the transition to the new design was seamless while maintaining the functionality required to manage their impressive roster of speakers.

What was your solution or approach?

Our team followed our signature 3-phase website development process to ensure quality and performance. First, we optimized the new design and each web element. We then programmed the theme on a cloned version of the site so we didn’t miss a beat during development. This allowed us to test and refine the sleek new look without affecting the live user experience. We also took the opportunity to update the performance of the website – a lot can change in web best practices in only a handful of years!

What was the outcome or impact for the client?

The result is a modern, sleek, and professional website that perfectly showcases the caliber of talent TKC coordinates. The improved navigation makes it easy for event planners to browse speakers and explore the amazing stories they tell. This project serves as a reminder that a dedicated website development partner is essential for agencies looking to stay ahead in competitive industries. Colophon is proud to support our agency partners across all sectors, providing the technical expertise and ongoing support needed to maintain world-class websites and digital presences.