Uncover 1 companies in Agia Paraskevi, Greece that deliver Media Planning & Buying services!

Leading agencies include DOPE Studio. A total of 1 Media Planning & Buying providers in Agia Paraskevi, Greece are ready to help. They serve clients such as Technology startups, E-commerce businesses, Digital marketing agencies and Advertising and marketing companies. Population of Agia Paraskevi, Greece is 2,268.

Average starting budget
$10,000
while min. project budget is $500
based on 1 profiles
Average hourly rate
$75
and starting from $50 / hr
based on 1 profiles
Popular skills
UI/UX design toolsEcommerce solutionsSoftware developmentMobile app developmentData-driven experiencesLoyalty program automationProgrammatic media campaigns
Key technical proficiencies
based on found companies
Also specialize in
Advertising (1)Pay Per Click (1)Web Design (UI/UX) (1)Content Marketing (1)App Designing (UI/UX) (1)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 1 matching agencies

D
Agia Paraskevi, Greece

DOPE Studio creates data-driven, fully optimized, top performing digital experiences that drive business and marketing success. They bring in expertise to solve problems through ultra-cool content, intelligent ecommerce websites, personalized loyalty & marketing automation experiences, targeted programmatic media campaigns, crisp mobile apps, and tailor-made software. Their services benefit clients by increasing ROI, driving organic growth, and differentiating against competitors.

team of 26 - 50 people

20+ years of industry experience

rate $50 - $75 / hr

min project budget $10k

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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