Explore 4 companies in Beijing, China providing Media Planning & Buying services!

Leading companies include Totem Media, A.LOUD Asia Communications, Influence Matters and DotC United Group. A total of 4 Media Planning & Buying providers in Beijing, China are ready to help. They serve clients such as Media, E-commerce, Entertainment, B2B Technology, Cross-Border Business and Marketing Communications. Local internet speeds average 244.67 Mbps, supporting fast development and collaboration. Population of Beijing, China is 21,893,095. Average local salaries are around $10,680, reflecting market rates.

D
Shanghai, China

DotC United Group crafts world-class products and solutions in marketing. Their omni-channel solution, FlashClick Partnership Cloud, provides a platform to discover, manage, grow, and optimize traffic and distribution partners. This unified platform fuels business growth with corporate data, algorithms, and software. The company offers performance-based marketing-as-a-service, utilizing machine learning-based predictive engines to handle billions of daily ad impressions. DotC United Group's aim is to drive democratization, digitization, and datafication in the online marketing industry.

team of 101 - 250 people

15+ years of industry experience

rate $50 - $75 / hr

min project budget $5k

T
Wong Chuk Hang, Hong Kong

Totem Media is a global marketing solutions company that helps Global brands succeed in China. We provide branding, social media marketing, digital strategy development, content marketing, and media planning & buying services to help our clients grow and expand their business in the competitive Chinese market.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

I
Beijing, China

Influence Matters is a seasoned partner for businesses navigating the complexities of China's digital ecosystem. With expertise in marketing, communication, and technology, they provide tailored solutions to help companies succeed in this vast market. From crafting compelling narratives to leveraging cutting-edge technologies, their services are designed to drive results and foster meaningful connections with Chinese audiences. By partnering with Influence Matters, businesses can tap into the company's extensive network and gain a deeper understanding of the Chinese market. This enables them to make informed decisions, optimize their strategies, and ultimately achieve their goals in this dynamic and rapidly evolving landscape.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

A
Hong Kong, Hong Kong

A.LOUD Asia Communications is a leading marketing communications agency with over 15 years of experience in the field. They provide a wide range of services, including branding, social media marketing, content marketing, and more. These services help businesses connect with their target audience and achieve their marketing goals. With expertise in entertainment and media, A.LOUD Asia Communications offers creative campaigns, influencer engagement, and event marketing solutions. By partnering with them, businesses can tap into the latest trends and technologies in marketing communications. Whether it's social monitoring and listening or online-to-offline campaigns, A.LOUD Asia Communications has the expertise to help businesses succeed. Their services benefit clients by increasing brand awareness, driving website traffic, and generating leads.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

Finding the Right Media Planning & Buying Agency in Beijing

We found 4 Media Planning & Buying agencies in Beijing. Here's how to make the best choice for your project.

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  • Look for agencies with experience in your specific industry
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  • Read case studies to understand their approach
  • Ask about their project management process

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

Tips for Hiring Media Planning & Buying Agencies in Beijing

Expert guidance to help you find the perfect Media Planning & Buying agency partner for your project in Beijing from 4 available options

Define Your Goals

Before contacting Media Planning & Buying agencies in Beijing, clearly define your project goals, target audience, budget range, and timeline. This helps agencies provide accurate quotes and ensures better project outcomes.

Check Team Expertise

Look for agencies with proven expertise in your industry and the specific Media Planning & Buying services you need. Review their team credentials, certifications, and past work to ensure they can deliver quality results.

Review Case Studies

Examine detailed case studies and portfolios to understand how agencies approach projects similar to yours. Look for measurable results, creative solutions, and evidence of successful client relationships.

Compare Value, Not Just Price

While budget is important, focus on value rather than just the lowest price. Consider the agency's experience, quality of work, support level, and long-term partnership potential when making your decision.

Understand the Process

Ask potential agencies about their project management process, communication methods, revision cycles, and timeline expectations. A clear process indicates professionalism and helps avoid misunderstandings.

Request References

Don't hesitate to ask for client references and contact them directly. Speaking with previous clients provides valuable insights into the agency's work quality, communication style, and reliability.

Market Insights for Media Planning & Buying Services in Beijing

Understand the current market landscape, pricing trends, and opportunities for your project

Limited options
4

Market Size

Media Planning & Buying agencies in Beijing

Market standard
$5,000

Average Budget

Typical project investment

Competitive rates
$75/hr

Hourly Rate

Standard hourly pricing

Growing market
High

Demand

Media Planning & Buying services demand

Current Market Trends
  • Media Planning & Buying services are experiencing high demand in Beijing
  • Remote collaboration has become the new standard
  • Agencies are focusing on specialized expertise
  • AI and automation are reshaping service delivery
  • Data-driven strategies are becoming essential
  • Mobile-first approaches dominate new projects
Top Skills in Demand

Most requested skills for Media Planning & Buying projects in Beijing:

AI-TalkbotsEvent PlanningDigital MarketingSocial Media ManagementWeChat Official AccountsFlashClick Partnership CloudMachine Learning-based Predictive Engines
Regional Advantages in Beijing
Local Market Knowledge
Deep understanding of Beijing business culture and customer preferences
Time Zone Alignment
Real-time collaboration and faster response times
Face-to-Face Meetings
Option for in-person collaboration when needed

Frequently Asked Questions

Common questions about finding and working with Media Planning & Buying agencies in Beijing (4 available)

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