Browse 4 companies in San José, Costa Rica for Media Planning & Buying services!

Leading agencies include Edilex CM, MOL Estrategia y Negocios, HWP and ORSON. A total of 4 Media Planning & Buying providers in San José, Costa Rica are ready to help. They serve clients such as Financial, Commercial, Institutional and Other (varies). Population of San José, Costa Rica is 288,054.

Average starting budget
$1,000
while min. project budget is $500
based on 4 profiles
Average hourly rate
$38
and starting from $25 / hr
based on 4 profiles
Popular skills
SEO ToolsWeb DevelopmentAdvertising PlatformsGraphic Design SoftwareSoftware Development ToolsDigital Strategy FrameworksSocial Media Management Tools
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (4)Digital Strategy development (4)Social Media Marketing (SMM) (3)Graphic Design (2)Business Services (2)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 4 matching agencies

H
San José, Costa Rica

At HWP, the company delivers a wide range of services to help businesses thrive in today's fast-paced market. The Graphic Design service allows companies to create visually stunning branding materials that capture their target audience's attention. Digital Strategy development empowers businesses with data-driven insights, enabling them to make informed decisions and stay ahead of the competition. Media Planning & Buying provides a comprehensive approach to advertising, ensuring that every dollar is spent effectively. By leveraging these services, businesses can increase brand awareness, drive website traffic, and ultimately boost sales. HWP's team of experts is dedicated to delivering exceptional results and providing ongoing support to ensure long-term success.

team of 2 - 10 people

40+ years of industry experience

contact for pricing

contact for pricing

O
San José, Costa Rica

ORSON crafts compelling content that tells relevant stories and drives business growth through digital marketing. With expertise in SEO, SMM, digital strategy development, marketing strategy, and media planning & buying, ORSON helps clients thrive in the ever-evolving digital landscape. By leveraging these services, businesses can increase online visibility, drive website traffic, and ultimately boost sales.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

E
San José, Costa Rica

Edilex CM provides a comprehensive range of services to help businesses succeed. Their Business Services enable companies to streamline operations, improve efficiency, and increase revenue. The Social Media Marketing (SMM) expertise helps businesses build strong online presence, engage with customers, and drive sales. Edilex CM's Digital Strategy development capabilities aid in creating effective digital plans that align with business goals. PR services help maintain a positive reputation, while Event Marketing creates memorable experiences for clients. Media Planning & Buying ensures targeted advertising efforts, driving maximum impact. By leveraging these services, businesses can benefit from enhanced brand awareness, increased customer loyalty, and improved bottom-line performance.

team of 2 - 10 people

40+ years of industry experience

contact for pricing

contact for pricing

M
San José, Costa Rica

MOL Estrategia y Negocios helps businesses achieve their objectives by developing a customized digital strategy. With expertise in web and software development, mobile app development, and business services, they provide solutions to improve sales, revenue, and brand presence. By leveraging the latest technologies and tools, MOL Estrategia y Negocios enables businesses to stay ahead of the competition. From advertising and social media marketing to SEO and digital strategy development, their comprehensive services cater to various industries, including commercial, institutional, and financial sectors.

team of 2 - 10 people

15+ years of industry experience

rate $25 - $50 / hr

min project budget $1k

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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