Leading agencies include PRS IN VIVO GROUP. A total of 1 Packaging Design providers in Balma, France are ready to help. They serve clients such as Retail, Packaging industry, Food and beverages and Consumer-packaged goods (CPG). Local internet speeds average 290.75 Mbps, supporting fast development and collaboration. Population of Balma, France is 16,568. Average local salaries are around $30,366, reflecting market rates.
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PRS IN VIVO GROUP provides industry-leading market research services and consultancy to help consumer-packaged goods companies drive better business outcomes. With decades of experience in observing shoppers and consumers, they offer strategic and actionable design screening in just 48 hours. Their services include packaging optimization & evaluation, omnichannel & shopper activation, and new product development. By understanding human behavior, PRS IN VIVO GROUP helps clients maximize packaging performance through effective screening, development, and validation. This expertise enables companies to break silos and go more holistic sooner in the process. Decades of experience has helped clients drive better business outcomes through behavioral consultancy in three areas: shopper behavior, NPD, and shopper activation. PRS IN VIVO GROUP is proud to be certified by Great Place To Work, based on what current employees say about their experience working at PRS IN VIVO.
team of 26 - 50 people
30+ years of industry experience
contact for pricing
contact for pricing
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Post your project — free & easyPackaging design services involve creating attractive, functional, and market-appropriate packaging solutions that effectively communicate your brand values and engage customers. Today, packaging design isn't just about aesthetics; it's a strategic marketing tool essential for brand differentiation, user experience, and environmental sustainability.
The packaging design industry has evolved significantly, now focusing heavily on sustainability, innovation, and digital integration. Companies typically collaborate with design agencies to leverage expertise in consumer psychology, branding, and eco-friendly materials. Modern trends include minimalistic and reusable packaging, smart packaging with QR codes or augmented reality (AR), and designs optimized for e-commerce logistics.
Benefits: Professional packaging design can significantly improve brand visibility, customer loyalty, and sales performance. Well-designed packaging communicates professionalism, builds customer trust, and enhances product appeal.
Pitfalls: Businesses should watch out for agencies lacking functional expertise or sustainability practices. Poorly executed designs may result in higher production costs or ineffective branding.
Typical packaging design projects range from four to eight weeks, depending on complexity and scope. Agencies use software tools like Adobe Illustrator, Photoshop, and 3D modeling applications such as Autodesk Fusion 360 or Blender. Additionally, prototyping technologies, including 3D printing, are commonly employed to validate designs before mass production.
Choosing the right packaging design agency can substantially elevate your business's market position. Ensure your selected partner aligns with your brand strategy, sustainability goals, and budget considerations.
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