What was the main challenge in this project?
Client wanted to experiment with gamified features to boost engagement
Needed real-time audio communication: users could create/join rooms, record, upload, and listen to audio messages
UI had to update instantly as users entered/left rooms or interacted with messages
Small team working part-time (CTO, 2 backend engineers, designer, product owner), requiring strong external support
What was your solution or approach?
Built a new infrastructure to handle audio rooms and large volumes of concurrent users
Implemented functionality for recording and playback of audio messages
Delivered UX for the iOS app according to product documents and design specs
Tested multiple UI approaches to ensure smooth and engaging user experience
Added gamification features with rich audiovisual elements to increase retention
Integrated in-app analytics to track and understand user behavior
What was the outcome or impact for the client?
Released the Marine Snow iOS app on time, achieving a 5-star App Store rating
Delivered a stable and secure infrastructure capable of supporting many simultaneous users
Created a strong product foundation for future feature growth and user engagement