Best 222 companies in Canada for Media Planning & Buying services!

Leading agencies include BBTV, Wow Digital Inc., Followers Cart, CAYK Marketing Inc. and Brainlabs. A total of 222 Media Planning & Buying providers in Canada are ready to help. They serve clients such as E-commerce, Entertainment, Retail, Real Estate, Finance, Marketing, Technology, Healthcare, Digital Marketing and Various industries. Local internet speeds average 100.6 Mbps, supporting fast development and collaboration. Average local salaries are around $36,946, reflecting market rates.

Average starting budget
$10,750
while min. project budget is $500
based on 222 profiles
Average hourly rate
$123
and starting from $10 / hr
based on 222 profiles
Popular skills
Google AnalyticsGoogle AdsWeb DevelopmentJavaScriptUI/UX DesignData-driven insightsContent Management Systems (CMS)AICSS3HTML5
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (222)Social Media Marketing (SMM) (140)Digital Strategy development (130)Advertising (127)Branding (114)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
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Spotify
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Found 222 matching agencies

B
London, United Kingdom

Brainlabs is a high-performance media agency that delivers measurable and profitable business impact through data-driven marketing strategies. Their superteams of experts utilize tech-enabled solutions like Cortex to drive profit for clients today and in the future. With services including digital marketing, SEO, SMM, content marketing, PPC, and conversion optimization, Brainlabs helps businesses achieve long-term growth by leveraging customer insights at their core.

team of 501 - 1000 people

10+ years of industry experience

rate $150 - $200 / hr

min project budget $5k

d
Montreal, Canada

District M is a leading advertising and digital strategy development company that helps clients achieve their campaign goals through enhanced ads. The company's platform maximizes user attention and performance through research-backed ad enhancements, while curating inventory for optimized directness, sustainability, and quality. District M provides services in Advertising, Digital Strategy development, Pay Per Click, Media Planning & Buying to deliver better outcomes across various channels.

team of 101 - 250 people

unknown

contact for pricing

contact for pricing

B
Vancouver, Canada

At BBTV, we're passionate about creating engaging content that resonates with audiences. Our team of experts helps businesses build a strong online presence and drive their brand forward. With a focus on innovative storytelling and community-building, we craft unique experiences that leave a lasting impression.

team of 101 - 250 people

20+ years of industry experience

contact for pricing

contact for pricing

V
Mississauga, Canada

Viral Nation is a global leader in social media transformation and commerce. It provides a range of services, including branding, digital marketing, advertising, and social media marketing. The company's services are designed to help brands navigate the ever-evolving landscape of social media and create meaningful connections with their target audience. By leveraging its expertise in influencer marketing, paid performance, owned social, and creative and content services, Viral Nation helps businesses scale their social commerce and achieve unparalleled results. The company's innovative and proprietary technologies make it a pioneer in the creator economy.

team of 26 - 50 people

10+ years of industry experience

contact for pricing

min project budget $100k

S
Toronto, Canada

Shoelace is a digital marketing agency that helps businesses build sustainable and scalable growth through various services such as eCommerce Marketing, Digital Strategy development, Social Media Marketing, Pay Per Click, Email Marketing, and more. The company provides expert guidance on audience building, direct-response, UGC, static ads, search, shopping, YouTube, Discover, and display ads to drive conversions. With a focus on data-driven decisions and realistic expectations, Shoelace works with brands across various industries, from start-ups to enterprise-level organizations, to build strong foundations for long-term growth.

team of 2 - 10 people

9 years of industry experience

contact for pricing

min project budget $5k

K
Toronto, Canada

Kihada Ad Agency provides a comprehensive range of services to help businesses thrive in today's digital landscape. With expertise in branding, video production, social media marketing, pay per click, and media planning & buying, they offer tailored solutions that drive results. By leveraging their skills and experience, businesses can increase brand awareness, improve online visibility, and reach new audiences. From developing creative campaigns to executing targeted strategies, Kihada Ad Agency is dedicated to helping clients achieve their goals.

team of 2 - 10 people

9 years of industry experience

contact for pricing

contact for pricing

N
London, Canada

Northern Commerce helps clients navigate digital change by designing, creating, and enabling tailored digital experiences that achieve their current and future performance goals. Web & Software Development services deliver scalable solutions for Retail and Public Service industries. E-commerce Development expertise enables clients to thrive in a competitive market. Digital Strategy development ensures seamless integration with technology capabilities. Media Planning & Buying strategies drive business success through effective marketing campaigns. With expertise in best-in-class technology platforms, Northern Commerce empowers clients to lead through digital change.

team of 26 - 50 people

10+ years of industry experience

rate $150 - $200 / hr

min project budget $25k

F
St. Catharines, Canada

FollowersCart offers a range of services to help businesses and individuals increase their visibility on Instagram. With the ability to buy real and active followers, likes, and views, FollowersCart helps clients expand their reach and credibility within the Canadian market. This enables them to tap into new opportunities for brand partnerships, sponsorship, and advertising. By leveraging high-quality content and engagement-driven strategies, FollowersCart empowers its clients to make informed decisions about their social media presence. By choosing FollowersCart, businesses can ensure a safe and professional experience that delivers tangible results. Whether you're looking to increase your online reputation or boost your influencer status, FollowersCart is the ideal solution for all your Instagram needs.

team of 2 - 10 people

2 years of industry experience

contact for pricing

contact for pricing

C
Calgary, Canada

Critical Mass is a digital experience design and marketing agency that crafts honest work. They offer web & software development, mobile app development, e-commerce development, web design (UI/UX), app designing (UI/UX), search engine optimization (SEO), social media marketing (SMM), digital strategy development, media planning & buying. With expertise in making complex things simple, they help clients get the most out of their digital presence. From website design to social media management, Critical Mass provides services that benefit businesses by increasing online visibility, driving engagement, and boosting sales.

team of 501 - 1000 people

20+ years of industry experience

contact for pricing

contact for pricing

J
Langley Township, Canada

Awards-winning agency providing comprehensive amplification for businesses. Expertise in web & software development, digital marketing, advertising, SEO, email marketing, and PR services. By combining these pillars, Jelly helps clients achieve successful campaigns with measurable results. The agency takes pride in its agile and responsive approach, prioritizing authentic relationships and transparency. With a focus on Vancouver-based clients, Jelly's team is dedicated to delivering customized strategies that drive growth.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

V
Kelowna, Canada

Vigilante Marketing is a digital marketing agency that provides comprehensive services to help businesses achieve their goals. They offer web development, web design, branding, graphic design, advertising, search engine optimization, social media marketing, content marketing, pay per click, marketing strategy, and media planning and buying. By partnering with Vigilante Marketing, businesses can benefit from improved online presence, increased revenue, and enhanced brand visibility. Their team of experts works closely with clients to understand their unique needs and goals, providing tailored solutions that drive results. With a focus on delivering high-quality work and exceptional customer service, Vigilante Marketing has established itself as a trusted partner for businesses looking to succeed in the digital space.

team of 2 - 10 people

4 years of industry experience

rate $50 - $75 / hr

contact for pricing

A
Toronto, Canada

AdShop provides a wide range of on-demand marketing and creative services to help businesses grow. Their expert team offers productized packages for design, video creation, strategy, and more. With a hassle-free refund policy, clients can trust AdShop to deliver exceptional value. By curating top talent, AdShop ensures that every package is tailored to meet the specific needs of each client. Whether it's re-selling or whitelabeling services, AdShop makes it easy for businesses to outsource their marketing needs. From app store listings to video production, AdShop has got you covered.

team of 2 - 10 people

3 years of industry experience

rate $100 - $150 / hr

contact for pricing

F
Montréal-Est, Canada

Felix & Paul Materials offers a wide range of experiential marketing materials, including interactive installations, digital platforms, and event experiences. With expertise in both the creative and technical aspects of experience design, Felix & Paul helps clients bring their brand stories to life. From concept development to production, they provide seamless solutions for any business or organization looking to create memorable experiences. By leveraging cutting-edge technology and innovative design techniques, Felix & Paul empowers brands to connect with their audiences in meaningful ways.

team of 26 - 50 people

10+ years of industry experience

rate $100 - $150 / hr

min project budget $5k

A
New York, United States

ACRONYM is a global search and performance marketing agency with over 25 years of experience. They deliver results across all digital channels, unifying paid and organic media to drive bottom-line success. ACRONYM's patented technology combines data intelligence with expertise across all verticals to give clients an edge in the market. Their services include branding, digital marketing, advertising, SEO, SMM, digital strategy development, content marketing, PPC, conversion optimization, mobile & app marketing, and media planning & buying. By optimizing digital content and unifying organic and paid search, ACRONYM helps businesses create maximum visibility for their brand and deliver real-time results. They also specialize in social media, creating personalized connections that lead to measured outcomes.

team of 26 - 50 people

30+ years of industry experience

rate $150 - $200 / hr

min project budget $75k

D
Kelowna, Canada

This company helps individuals and organizations make a positive impact by connecting them with inspiring causes. By providing easy-to-use tools and platforms, they aim to streamline the giving process and boost brand reputation. Their services include content marketing, PR services, and media planning and buying, which can benefit clients by increasing their online presence, improving their public image, and reaching new audiences. This company is part of a growing movement of Do-Gooders who are making a difference in their communities. By joining the movement, individuals and organizations can be part of something bigger than themselves and contribute to stronger communities. The key to making a positive impact is in everyone's hands.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

contact for pricing

W
Toronto, Canada

Wow Digital Inc. provides comprehensive web design services for non-profit organizations, helping them transform their online presence and amplify their social impact. Their team of experts offers a range of services including web design (UI/UX), app designing (UI/UX), branding, graphic design, logo design, product design, social media marketing, digital strategy development, content marketing, media planning & buying. By providing user-friendly websites, engaging online presence, and effective digital campaigns, Wow Digital Inc. helps non-profit organizations boost their donations and volunteers. Their mission is to empower non-profits through technology, making a better world for communities.

team of 2 - 10 people

10+ years of industry experience

contact for pricing

min project budget $1k

Phoenix Advertising Group provides a comprehensive range of services to help ambitious brands increase their reach, reputation, and sales. Web & Software Development enables clients to create innovative digital products. Web Design (UI/UX) helps brands establish a strong online presence. Branding strategies are crafted to differentiate clients in a crowded market. Advertising campaigns are developed to drive real results. Social Media Marketing (SMM) and Content Marketing help businesses engage with their audience. Digital Strategy development ensures that clients stay ahead of the curve. Media Planning & Buying is used to optimize advertising spend. By leveraging these services, clients can achieve their marketing goals and succeed in a competitive market.

team of 2 - 10 people

40+ years of industry experience

rate $150 - $200 / hr

min project budget $10k

M
Saint-Jean-sur-Richelieu, Canada

MXO helps businesses create a strong online presence through web design, branding, video production, SEO, and media planning. By developing tailored strategies and providing expert guidance, MXO enables companies to effectively reach their target audience and drive growth.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

C
Calgary, Canada

CAYK Marketing Inc. is a digital marketing agency that helps businesses create data-driven marketing campaigns to ensure their marketing budget is an investment, not an expense. With a focus on revenue growth and lead generation, they use analytics and machine-learning technologies to forecast outcomes and outperform competitors in every market. Their services include web & software development, web hosting, branding, digital marketing, advertising, SEO, SMM, digital strategy development, content marketing, pay-per-click, marketing strategy, market research, media planning & buying. By taking a calculated and measurable approach to marketing strategy, they minimize organizational risk while reaffirming their reputation for consistent success.

team of 2 - 10 people

10+ years of industry experience

rate $100 - $150 / hr

min project budget $1k

M
Vancouver, Canada

MyZone Marketing helps small business owners reach their peak potential through digital media buying, web design, software development, and more. Their services can benefit clients by providing a competitive advantage with fast-loading websites, uncovering quick fixes for website optimization, and identifying ways to save money on Google and Facebook Ads. With expertise in marketing strategy, content marketing, conversion optimization, and more, MyZone Marketing can transform businesses digitally.

team of 2 - 10 people

20+ years of industry experience

rate $150 - $200 / hr

min project budget $1k

T
Kelowna, Canada

Twin Creek Media Inc. is a renowned marketing agency that offers a comprehensive range of services to businesses, including web design, branding, graphic design, video production, print design, advertising, search engine optimization, social media marketing, digital strategy development, content marketing, pay per click, marketing strategy, and media planning & buying. Their expert team provides tailored solutions to help businesses grow and succeed in the competitive market.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

min project budget $5k

A
Montréal-Est, Canada

Specialized in creating customized marketing strategies to increase online presence and boost sales. With extensive experience in the digital marketing industry, Amauta Marketing helps businesses succeed through targeted campaigns, improved website optimization, and enhanced brand visibility. By leveraging cutting-edge technologies and innovative techniques, they provide tailored solutions to cater to diverse client needs.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

C
Trois-Rivières, Canada

Cinetic Communication crafts comprehensive web and software development solutions to establish lasting connections with clients. By integrating their team with collaborative efforts, they design visually striking images and websites that accurately represent organizations' unique personalities. This helps attract ideal clients and drive desired results. With over two decades of expertise in creating industry-leading websites, Cinetic's services include web design (UI/UX), branding, PR services, media planning & buying, and software development. By fostering a collaborative approach throughout the creation process, they empower organizations to navigate their digital universe effectively.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

A
New Delhi, India

Autus Digital Agency is a full-scale digital marketing agency providing businesses with optimal digital solutions to generate desired results. Their services include web and software development, e-commerce marketing, digital marketing, advertising, search engine optimization, social media marketing, content marketing, pay per click, PR services, and media planning & buying. With their data-driven approach, Autus Digital empowers change and drives digital evaluation with custom software development services and solutions designed to grow as the demands and dynamics of a business scale over time. Their award-winning e-commerce partner helps businesses make commerce fast, easy, and profitable by creating beautiful, responsive websites and online stores. Additionally, they develop intuitive, responsive, and interactive native mobile applications. Autus Digital also provides premium social media services to help businesses connect with their followers and scrollers, a.k.a - Your Potential Customers. Furthermore, they offer effective reputation management services designed for businesses of all sizes.

team of 26 - 50 people

15+ years of industry experience

rate $50 - $75 / hr

min project budget $10k

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Overview of the digital agency industry in Canada

The digital agency industry in Canada has experienced substantial growth in recent years, driven by increasing digital transformation efforts among businesses. Canadian digital agencies specialize in various services, including web design and development, digital marketing, SEO optimization, content creation, social media management, and analytics. Major cities such as Toronto, Montreal, and Vancouver have become prominent hubs for digital agencies, attracting both local businesses and international clients seeking innovative digital solutions.

Key statistics and trends

The digital advertising market in Canada reached CAD $13.6 billion in 2022, according to the Interactive Advertising Bureau of Canada (IAB Canada), representing a year-over-year growth rate of around 15%. Canadian companies now allocate approximately 60% of their total advertising budgets to digital channels. Mobile advertising continues to dominate, accounting for nearly two-thirds of digital ad spending.

Social media marketing and content creation remain key growth areas, driven by increased consumer engagement on platforms such as Instagram, TikTok, and LinkedIn. Additionally, the industry is seeing growing demand for specialized services in areas including e-commerce solutions, artificial intelligence-driven analytics, and user experience design.

Challenges and opportunities in the market

The digital agency industry in Canada faces several challenges, including intense competition, talent shortages, and rapidly evolving technology. The competition for skilled digital professionals remains high, with agencies often competing for talent against large tech companies and startups.

However, considerable opportunities exist within niche markets and specialized services. Agencies focusing on emerging technologies such as artificial intelligence, augmented reality, and data-driven marketing strategies can differentiate themselves. Furthermore, the increasing trend toward remote work allows agencies to access talent pools beyond traditional geographic limitations.

  • Challenges: Talent shortages, intense competition, rapidly evolving technologies.
  • Opportunities: Emerging technology expertise, niche market specialization, remote workforce accessibility.

Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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