Leading agencies include Benchmark Public Relations, SymmetryPR and LoKnow. A total of 3 Media Planning & Buying providers in Saskatoon, Canada are ready to help. They serve clients such as Corporations, Local businesses, Large non-profits, National organizations, Educational institutions, Government-funded projects, Federal government ministries, Provincial government ministries, University and educational institutions and Indigenous economic development corporations. Local internet speeds average 100.6 Mbps, supporting fast development and collaboration. Population of Saskatoon, Canada is 246,376. Average local salaries are around $36,946, reflecting market rates.
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LoKnow offers expert digital marketing solutions to businesses of all sizes. Their team provides a range of services including digital marketing, advertising, social media marketing, and pay-per-click management. By leveraging their custom-built platforms, such as Hyper and RainBarrel, LoKnow helps businesses create one-of-a-kind campaigns that target their ideal audience. Their comprehensive digital advertising approach includes display, video, audio, social, search, and data-based advertising. LoKnow's team also provides live reporting and optimization services to ensure clients achieve the best possible results. With expertise in mobile and app marketing, media planning, and buying, LoKnow helps businesses reach new heights through effective online marketing. Their solutions can benefit businesses by increasing brand awareness, driving website traffic, and generating leads.
team of 26 - 50 people
9 years of industry experience
contact for pricing
min project budget $5k
SymmetryPR is an agile communications and public relations firm that specializes in inclusive storytelling and communications strategy. The company works with corporations, large non-profits, educational institutions, and Indigenous economic development corporations to tell their stories and build trust. Effective communications between organizations and intended audiences can lead to more connected, caring, and responsible communities. SymmetryPR transforms research into strategic advice and projects that transcend tasks to become a mission. This approach ensures that messages are not just heard but felt. By leveraging local knowledge and global perspectives, the company delivers value to clients through branding, social media marketing, digital strategy development, marketing strategy, email marketing, market research, media planning & buying, and training. These services can benefit clients by increasing engagement and building thriving communities.
team of 2 - 10 people
5 years of industry experience
contact for pricing
contact for pricing
Benchmark Public Relations provides a wide range of services to help Saskatchewan organizations achieve their communication goals. From graphic design and logo creation to advertising, social media marketing, PR services, and more, Benchmark's team of experts can develop customized campaigns that reach targeted audiences. With years of experience serving clients across various industries, including federal and provincial government ministries, national organizations, and local businesses, Benchmark Public Relations is well-equipped to handle complex communication challenges. By leveraging senior communications counsel, media planning and buying expertise, and a deep understanding of the Saskatchewan market, Benchmark helps organizations like the University of Regina, Crown Investments Corporation, and the Agricultural Producers Association of Saskatchewan succeed in their endeavors.
team of 2 - 10 people
30+ years of industry experience
contact for pricing
contact for pricing
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Post your project — free & easyMedia planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.
The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.
Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.
Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.
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