Connect to 2 companies in Halifax, Canada for Media Planning & Buying services!

Leading agencies include Denote Communications and Outstanding Experience Corp. A total of 2 Media Planning & Buying providers in Halifax, Canada are ready to help. They serve clients such as Ecommerce. Local internet speeds average 100.6 Mbps, supporting fast development and collaboration. Population of Halifax, Canada is 403,131. Average local salaries are around $36,946, reflecting market rates.

Average starting budget
$1,000
while min. project budget is $500
based on 2 profiles
Average hourly rate
$75
and starting from $50 / hr
based on 2 profiles
Popular skills
AppsColorImagesCustom codeShopify PlusGraphical elements
Key technical proficiencies
based on found companies
Also specialize in
Branding (2)Logo design (2)Graphic Design (2)Web Design (UI/UX) (2)Email Marketing (2)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 2 matching agencies

D
Halifax, Canada

Denote Communications provides a range of services to help businesses succeed in the digital landscape. With expertise in web design, branding, graphic design, and social media marketing, they help clients establish a strong online presence and engage with their audience effectively. Their services can benefit clients by increasing brand awareness, driving website traffic, and generating leads. By leveraging their knowledge of email marketing, media planning, and buying, Denote Communications enables businesses to reach their target audience more efficiently and achieve their marketing goals. Whether it's creating a logo that represents a company's values or developing a social media strategy that resonates with customers, Denote Communications is committed to delivering high-quality solutions that drive results.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

O
Sacramento, United States

Outstanding Experience Corp is a leading provider of ecommerce solutions. They offer full-service agency services to create enjoyable shopping experiences for customers through well-designed and easy-to-use stores. Their team can add store features using custom code or apps, resolve technical issues, increase visual impact with images and graphical elements, and drive sales through effective marketing techniques. Engaging content is also key to attracting customers and promoting products. The company provides expert feedback on business operations, store management, and marketing activities.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $1k

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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