Compare 9 companies in Ottawa, Canada offering Media Planning & Buying services!

Leading agencies include Cinnamon Toast, Aplo Group, PR Associates National Communications Ltd., Prospectus Associates and Bluesky Strategy Group Inc.. A total of 9 Media Planning & Buying providers in Ottawa, Canada are ready to help. They serve clients such as Sports, Museums, Finance, Festivals, E-commerce, Real Estate, Hospitality, Entertainment, Mining industry and Various industries. Local internet speeds average 100.6 Mbps, supporting fast development and collaboration. Population of Ottawa, Canada is 934,243. Average local salaries are around $36,946, reflecting market rates.

Average starting budget
$13,200
while min. project budget is $500
based on 9 profiles
Average hourly rate
$142
and starting from $50 / hr
based on 9 profiles
Popular skills
CSS3HTML5JavaScriptData AnalyticsCloud ComputingC++ DevelopmentAdobe Creative Cloud
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (9)Social Media Marketing (SMM) (7)Digital Strategy development (7)Graphic Design (6)Advertising (5)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
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Found 9 matching agencies

A
Ottawa, Canada

Algorank helps clients create digital products and experiences that have a lasting impact. They provide web design, software development, e-commerce development, digital marketing, and more. With Algorank, businesses can increase their online presence, drive traffic, and boost conversions. By leveraging the latest technologies and strategies, Algorank's experts help clients achieve their goals and succeed in today's digital landscape.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $5k

C
Ottawa, Canada

At Cinnamon Toast, we're passionate about elevating our work and empowering our clients. Our team of experts is dedicated to capturing moments, illuminating ideas, and mobilizing stories in a distinct and memorable way. We specialize in broad, strategic thinking and leverage the unique talents and can-do spirit of our people to achieve best-in-class creative services.

team of 2 - 10 people

15+ years of industry experience

rate $150 - $200 / hr

min project budget $50k

Bluesky Strategy Group Inc. offers a range of digital marketing services to help businesses grow and succeed. Their team provides expert strategy development, event marketing, media planning & buying, business services, and sales training solutions to clients in various industries. By leveraging their expertise, businesses can increase win rates, reduce turnover, improve customer retention, and more. With years of experience in the industry, Bluesky Strategy Group Inc. has established itself as a trusted partner for businesses seeking to achieve success.

team of 2 - 10 people

unknown

contact for pricing

contact for pricing

A
Ottawa, Canada

Aplo Group is an e-commerce performance marketing firm that helps businesses scale their growth through a holistic approach. They focus on driving positive business-wide outcomes by merging marketing expertise with financial modeling and forecasting to develop sustainable and profitable e-commerce strategies. This approach enables them to work alongside clients as a growth partner, minimizing the chances of financial, inventory, and profit-related issues impacting growth. Aplo Group provides premium services in graphic design, eCommerce marketing, social media marketing, digital strategy development, pay-per-click, email marketing, media planning and buying, SMS marketing, and more. Their expertise helps businesses maximize growth rates, maintain margin requirements, scale with a full-funnel approach, and unlock profits through customer retention and lifetime value. With built-in teams and seamless workflows, Aplo Group produces high-quality creatives to support clients' scaling needs.

team of 2 - 10 people

6 years of industry experience

contact for pricing

min project budget $5k

L
Ottawa, Canada

LGG Media is a digital marketing agency that specializes in building marketing processes to drive predictable sales outcomes. By tailoring digital marketing strategies to meet both short and long-term objectives, businesses can improve market share, increase brand awareness, and drive revenue growth. The company's services include digital marketing strategy development, content marketing, social media marketing, search engine optimization, pay-per-click advertising, email marketing, conversion optimization, and media planning & buying. These services help businesses stimulate interest, capture targets, and create high-quality ads with optimal campaigns.

team of 2 - 10 people

8 years of industry experience

rate $150 - $200 / hr

min project budget $1k

M
Ottawa, Canada

Mediaplus provides comprehensive marketing services to help clients achieve their goals. With expertise in web design, graphic design, video production, advertising, social media marketing, digital strategy development, content marketing, marketing strategy, media planning & buying, Mediaplus helps clients drive results by motivating audiences to go places. The company takes a long view in client relationships, regarding itself as an extension of the client's marketing team. Mediaplus provides strategic marketing planning, media management, and creative services to deliver tangible brand equity to its clients. By creating emotive campaigns that touch hearts and move audiences to act, Mediaplus helps clients achieve their objectives.

team of 2 - 10 people

40+ years of industry experience

contact for pricing

min project budget $5k

S
Ottawa, Canada

This Ottawa-based agency offers a range of services to help businesses achieve their goals. With expertise in web and software development, web design (UI/UX), branding, graphic design, video production, search engine optimization (SEO), social media marketing (SMM), content marketing, marketing strategy, PR services, event marketing, and media planning & buying, they provide comprehensive solutions to meet the evolving needs of diverse clients. By combining creative campaigns with strategic engagement, their integrated approaches build awareness, amplify brands, and drive business growth. As a team of expert communicators and inspired marketers, they work tirelessly to deliver impactful results.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

P
Ottawa, Canada

A leading public affairs consulting firm in Canada, providing expert services to help organizations navigate complex issues and achieve their goals. With over three decades of experience, Prospectus Associates offers a comprehensive range of public affairs campaigns, advocacy, and awareness initiatives. The company's team of highly-experienced practitioners provides personalized service and invests heavily in the success of its clients. Prospectus Associates' expertise spans regulatory policy, corporate affairs, procurement, government funding programs, and mergers and acquisitions. By leveraging their knowledge and expertise, clients can benefit from improved public relations, enhanced reputation management, and increased access to decision-makers.

team of 2 - 10 people

30+ years of industry experience

contact for pricing

contact for pricing

Established in 2007, PR Associates National Communications Ltd. provides comprehensive public relations and reputation management services to the mining industry. With decades of experience, they offer strategic communication tailored to the needs of business leaders and emerging entrepreneurs. Their services include crisis preparedness assessment, environmental assessment & permitting communications, ESG communications & marketing, and more. By strengthening stakeholder narratives, managing reputations, and earning public trust, PR Associates National Communications Ltd. helps mining companies build a stronger foundation for success.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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