Leading agencies include The Whalley Collective. A total of 1 Media Planning & Buying providers in Durban, South Africa are ready to help. They serve clients such as Web Design, E-commerce, Graphic Design, Video Production, Software Development, Social Media Marketing, Mobile App Development, Digital Strategy development and Virtual Reality / Augmented Reality Development (AR/VR). Local internet speeds average 100 Mbps, supporting fast development and collaboration. Population of Durban, South Africa is 3,442,361. Average local salaries are around $12,380, reflecting market rates.
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This renowned agency brings to life creative concepts that inspire action through beautifully crafted solutions. By combining market investigation, data analysis, and user-centric approaches, they help businesses develop effective action plans. The Whalley Collective's services cater to a wide range of industries, including e-commerce, software development, mobile app development, and more. Their team of experts excels in web design, graphic design, video production, social media marketing, and digital strategy development. By harnessing the power of technology and innovative thinking, they create seamless experiences that captivate audiences. With a strong focus on customer journey mapping, brand positioning, and UX profiling, The Whalley Collective delivers tailored solutions that drive business growth.
team of 2 - 10 people
40+ years of industry experience
rate $50 - $75 / hr
min project budget $1k
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Post your project — free & easyMedia planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.
The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.
Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.
Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.
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