Best 5 companies in Sandton, South Africa for Media Planning & Buying services!

Leading agencies include Republic Digital Consultancy, Wetpaint Advertising, Terragon Group, NXT Digital and WeFuse. A total of 5 Media Planning & Buying providers in Sandton, South Africa are ready to help. They serve clients such as Varies, Retail, Fashion, Breweries, E-commerce, Global brands, National banks, Commercial banks, African business and Pan-African banks. Local internet speeds average 100 Mbps, supporting fast development and collaboration. Population of Sandton, South Africa is 222,415. Average local salaries are around $12,380, reflecting market rates.

Average starting budget
$10,000
while min. project budget is $500
based on 5 profiles
Average hourly rate
$150
and starting from $100 / hr
based on 5 profiles
Popular skills
AITelcos (MTN)ScriptwritingData analysisMachine learningContent marketingSocial media managementBig tech (eg Meta, Microsoft)Terragon Audience Profile (TAP)
Key technical proficiencies
based on found companies
Also specialize in
Media Planning & Buying (5)Web Design (UI/UX) (4)Social Media Marketing (SMM) (4)Branding (3)Marketing Strategy (3)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 5 matching agencies

W
Sandton, South Africa

Wetpaint Advertising is a full-service agency that delivers tailored solutions to elevate brands on a global scale. They specialize in web & software development, web design (UI/UX), branding, graphic design, video production, digital marketing, advertising, search engine optimization (SEO), social media marketing (SMM), and more. By combining data analysis and creative strategies, they help clients enhance their market presence and drive results. With a focus on ROI lead generation, Wetpaint's team delivers comprehensive solutions for businesses looking to dominate their market.

team of 2 - 10 people

20+ years of industry experience

contact for pricing

contact for pricing

T
Sandton, South Africa

Terragon Group is a leading data and marketing technology firm that helps businesses unlock the full potential of their customers. With its range of services, including social media marketing, digital strategy development, market research, and media planning and buying, Terragon Group enables companies to deliver personalized experiences, improve brand equity, and acquire subscribers. The company's innovative technologies, such as its platform UID, provide an added layer of security with complete anonymization and encryption of PII. With partnerships and integrations with major technology companies, Terragon Group provides businesses with a stronger competitive advantage and superior outcomes through data-powered marketing campaigns.

team of 26 - 50 people

15+ years of industry experience

contact for pricing

contact for pricing

R
Sandton, South Africa

Republic Digital Consultancy is a full-service agency that offers comprehensive solutions to help businesses succeed in the digital age. With expertise in web design, branding, digital marketing, advertising, SEO, SMM, marketing strategy, PR services, event marketing, media planning & buying, they provide tailored approaches to meet each client's unique needs. By combining strategy, media, design, content, and technology, Republic Digital Consultancy helps businesses achieve their goals through effective collaboration, innovation, and agile problem-solving.

team of 2 - 10 people

10+ years of industry experience

rate $100 - $150 / hr

contact for pricing

N
Sandton, South Africa

NXT Digital helps businesses thrive in the digital landscape. With a strong focus on web design, search engine optimization, social media marketing, content marketing, and media planning & buying, NXT Digital empowers companies to reach their target audience effectively. By leveraging cutting-edge technologies such as UI/UX and SEO, NXT Digital enhances online visibility, drives website traffic, and boosts sales. NXT Digital's team of experts provides tailored solutions to meet the unique needs of each client, from small startups to established enterprises. Through its services, NXT Digital enables businesses to stay ahead of the competition, increase brand awareness, and achieve their digital goals.

team of 26 - 50 people

15+ years of industry experience

rate $150 - $200 / hr

min project budget $10k

W
Amsterdam, Netherlands

WeFuse combines data, art, and technology to deliver user-friendly digital experiences for businesses. By adopting a mobile-first approach, they ensure their clients' websites adapt to changing consumer behavior in real-time. This allows businesses to stay ahead in the ever-evolving digital landscape. WeFuse also designs beautiful digital products, brands, and experiences that connect with clients through art. Their services include web & software development, web design (UI/UX), branding, content marketing, media planning & buying. By partnering with clients to launch premium e-commerce platforms, they help businesses grow and thrive in the market.

team of 2 - 10 people

15+ years of industry experience

contact for pricing

contact for pricing

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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