Partner with 1 companies in Palma, Spain offering Media Planning & Buying services!

Leading agencies include THE GIST PEOPLE SL. A total of 1 Media Planning & Buying providers in Palma, Spain are ready to help. They serve clients such as Web Design and Business Services. Local internet speeds average 207.9 Mbps, supporting fast development and collaboration. Population of Palma, Spain is 308,941. Average local salaries are around $19,018, reflecting market rates.

Average starting budget
$10,000
while min. project budget is $500
based on 1 profiles
Average hourly rate
$75
and starting from $50 / hr
based on 1 profiles
Popular skills
Application designingBranding and marketingWeb design and developmentUser experience (UX) designMarketing automation platformsContent creation and managementDigital strategy development tools
Key technical proficiencies
based on found companies
Also specialize in
Branding (1)Web Design (UI/UX) (1)Content Marketing (1)Business Services (1)Marketing Strategy (1)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
Request a quote for your project

And chose the best one! It‘s free and takes only few minutes

Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 1 matching agencies

T
Palma, Spain

THE GIST PEOPLE SL provides expert digital marketing and business solutions to help companies grow online. Their services include web design, UI/UX, app designing, branding, search engine optimization, digital strategy development, content marketing, marketing strategy, media planning & buying. By leveraging their expertise in these areas, businesses can improve their online presence, increase reach, and drive sales. With a focus on customer-oriented approach and innovative techniques, THE GIST PEOPLE SL helps companies adapt to changing trends and become leaders in innovation. Their mission is to meet and exceed client goals through professional, innovative, and creative marketing services.

team of 2 - 10 people

10+ years of industry experience

rate $50 - $75 / hr

min project budget $10k

Not sure where to start? We’ll help you decide.

Tell us about your project and get matched with top-rated agencies. It’s fast, free, and backed by expert insight.

Post your project — free & easy

Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

Popular locations for Media Planning & Buying agencies

Explore top locations where agencies offer Media Planning & Buying

Explore all services

HeroAgencies helps you connect with the best experts in each domain.