Leading agencies include Fluidic Agency Pty Ltd. A total of 1 Media Planning & Buying providers in Parramatta, Australia are ready to help. They serve clients such as B2B tech firms. Local internet speeds average 150 Mbps, supporting fast development and collaboration. Population of Parramatta, Australia is 19,745. Average local salaries are around $41,880, reflecting market rates.
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Fluidic Agency Pty Ltd is a growth marketing agency that provides comprehensive services to help B2B tech firms achieve consistent, high-calibre demand. Their team of experts offers tailored strategies and execution plans to boost sales and conversions. With a focus on best-in-class tools and latest know-how, Fluidic helps businesses bridge the gap to success. From brand strategy to content creation, media distribution, paid amplification, data & insight, and digital strategy development, their services are designed to deliver consistent results. By partnering with Fluidic, B2B tech firms can scale their revenue, increase POCD's business, and achieve maximum impact with minimal effort.
team of 2 - 10 people
8 years of industry experience
rate $150 - $200 / hr
min project budget $5k
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Post your project — free & easyMedia planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.
The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.
Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.
Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.
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