-35% PPC budget with the same number of leads
A Virtual dataroom provider was looking to increase their internal expertise and solve the task on traffic cost optimization, so they engaged with Roman.ua for ongoing digital marketing services, including, PPC management, PPC audit, and Search Engine Marketing.
What was your solution or approach?
- prepared a marketing audit and found growth points
- took over PPC advertising management: Google, Bing, Facebook, LinkedIn
- optimized CPA and number of conversions on a large budget
- conducted training in analytics for the marketing team