Leading agencies include 7six Communications Limited. A total of 1 Media Planning & Buying providers in Agege, Nigeria are ready to help. They serve clients such as Businesses. Local internet speeds average 100 Mbps, supporting fast development and collaboration. Average local salaries are around $3,000, reflecting market rates.
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7six Communications Limited is a leading advertising agency in Nigeria. They offer a range of services to help businesses achieve their marketing goals. Their branding and advertising services are designed to create a lasting impression on customers. The company's social media marketing expertise helps clients build strong online relationships. Digital strategy development, content marketing, and market research are also key services offered by 7six Communications Limited. By leveraging these services, businesses can increase brand awareness, drive website traffic, and ultimately boost sales. With years of experience in the industry, 7six Communications Limited has established itself as a trusted partner for companies seeking to elevate their marketing presence.
team of 2 - 10 people
10+ years of industry experience
rate $100 - $150 / hr
min project budget $50k
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Post your project — free & easyMedia planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.
The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.
Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.
Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.
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