Leading companies include emmersion, Modern Marketing Group, OKMG, Lennox Media Group and A Digital Touch Marketing. A total of 7 Media Planning & Buying providers in Melbourne, Australia are ready to help. They serve clients such as Sports, Retail, Finance, Scale-ups, Australia, Healthcare, Enterprises, Live Events, Advertising and Broadcasting. Local internet speeds average 150 Mbps, supporting fast development and collaboration. Population of Melbourne, Australia is 4,967,733. Average local salaries are around $41,880, reflecting market rates.
At Emmersion, we craft bespoke digital experiences that elevate brands and captivate audiences. Our web design services combine stunning visuals with intuitive user interfaces to drive engagement. We also specialize in app designing (UI/UX), branding, logo design, product design, and digital marketing. By leveraging our expertise in these areas, businesses can boost their online presence, increase conversions, and stay ahead of the competition. With a focus on digital strategy development, content marketing, pay per click, email marketing, PR services, market research, media planning & buying, Emmersion helps clients achieve their goals through data-driven solutions.
team of 2 - 10 people
9 years of industry experience
rate $200 - $300 / hr
min project budget $5k
OKMG is a next-generation digital marketing agency that combines strategic thinking with high-impact creative execution and integrated digital solutions. They help clients identify and prioritize their most important challenges and commit to solving them together. With every client, they find a different solution! OKMG provides a range of services, including web & software development, e-commerce development, branding, graphic design, video production, advertising, social media marketing, digital strategy development, pay-per-click, marketing strategy, media planning & buying. By working with OKMG, clients can benefit from high-impact integrated brand experiences guided by strategic thinking, informed by data, and centered around the customer. The agency's services aim to create tailored fits in a personalised and hyper-connected world.
team of 2 - 10 people
10+ years of industry experience
rate $150 - $200 / hr
min project budget $5k
rev™ Branding provides expert branding and marketing services to help businesses establish a strong online presence. Their team of experts helps companies develop effective brand strategies, create engaging content, and execute successful marketing campaigns. With years of experience in the industry, rev™ Branding has assisted numerous clients across various sectors, including retail, sports, and healthcare. By leveraging their expertise, businesses can increase brand awareness, drive website traffic, and ultimately boost sales. From branding development to digital marketing, rev™ Branding offers a comprehensive range of services tailored to meet the unique needs of each client.
team of 2 - 10 people
20+ years of industry experience
rate $150 - $200 / hr
min project budget $1k
Brand Catalyser is a leading cross-border and cross-cultural marketing firm that helps brands access the global consumer market. The company offers full-service marketing solutions, including branding, graphic design, social media marketing, digital strategy development, content marketing, marketing strategy, PR services, market research, media planning & buying, e-commerce development, and business services. These tailored solutions enable brands to thrive in new markets by providing a comprehensive approach from internal planning to campaign executions. With over 100K direct contacts with content creators, influencers, and key opinion leaders (KOLs) in the APAC region, Brand Catalyser ensures efficient workflow and utmost brand safety for its clients. The company also partners with multiple service providers within the APAC regions to deliver holistic solutions. By leveraging its team of multilingual experts with native backgrounds in marketing, advertising, and media, Brand Catalyser empowers brands to make informed decisions and drive business growth.
team of 2 - 10 people
8 years of industry experience
rate $150 - $200 / hr
min project budget $1k
Specializing in digital marketing strategy, Modern Marketing Group helps businesses level up and scale. Their team of experts provides comprehensive services including web design, UI/UX, digital marketing, SEO, SMM, content marketing, pay per click, conversion optimization, market research, mobile app marketing, media planning & buying, direct marketing, and affiliate marketing.
team of 2 - 10 people
4 years of industry experience
rate $150 - $200 / hr
min project budget $25k
Lennox Media Group crafts world-class productions, offering a range of services to help clients achieve their goals. Their expertise spans video production, advertising, media planning & buying, and more. By leveraging cutting-edge technology and skilled professionals, the company delivers high-quality results that captivate audiences and drive business success. From pitch-to-delivery, they handle every aspect of content creation, ensuring seamless execution and exceptional quality.
team of 2 - 10 people
15+ years of industry experience
rate $100 - $150 / hr
min project budget $1k
A Digital Touch Marketing focuses on delivering tangible results to businesses through their expertise in Pay Per Click, Marketing Strategy, Media Planning & Buying. By utilizing data and psychology at the forefront of their strategy, they place clients' businesses in front of their target market through paid advertising, creative production, and conversion rate optimization. This approach helps businesses drive direct performance and achieve strong growth. With a deep understanding of consumer behavior and industry trends, A Digital Touch Marketing creates campaigns that deliver real results. Their services are tailored to each client's needs, ensuring maximum ROI. By cutting corners in research and focusing on the end customer, they build great relationships with clients and drive effective results.
team of 2 - 10 people
5 years of industry experience
rate $100 - $150 / hr
min project budget $1k
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Post your project — free & easyMedia planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.
The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.
Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.
Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.
Expert guidance to help you find the perfect Media Planning & Buying agency partner for your project in Melbourne from 7 available options
Before contacting Media Planning & Buying agencies in Melbourne, clearly define your project goals, target audience, budget range, and timeline. This helps agencies provide accurate quotes and ensures better project outcomes.
Look for agencies with proven expertise in your industry and the specific Media Planning & Buying services you need. Review their team credentials, certifications, and past work to ensure they can deliver quality results.
Examine detailed case studies and portfolios to understand how agencies approach projects similar to yours. Look for measurable results, creative solutions, and evidence of successful client relationships.
While budget is important, focus on value rather than just the lowest price. Consider the agency's experience, quality of work, support level, and long-term partnership potential when making your decision.
Ask potential agencies about their project management process, communication methods, revision cycles, and timeline expectations. A clear process indicates professionalism and helps avoid misunderstandings.
Don't hesitate to ask for client references and contact them directly. Speaking with previous clients provides valuable insights into the agency's work quality, communication style, and reliability.
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