Partner with 2 companies in Bath, United Kingdom offering Media Planning & Buying services!

Leading agencies include Attinger Jack Advertising Ltd and Edit. A total of 2 Media Planning & Buying providers in Bath, United Kingdom are ready to help. They serve clients such as Retail and Automotive. Local internet speeds average 80.2 Mbps, supporting fast development and collaboration. Population of Bath, United Kingdom is 88,859. Average local salaries are around $38,440, reflecting market rates.

Average starting budget
$10,000
while min. project budget is $500
based on 2 profiles
Average hourly rate
$175
and starting from $150 / hr
based on 2 profiles
Popular skills
Data-scienceData enhancementVisualisation toolsBusiness intelligence
Key technical proficiencies
based on found companies
Also specialize in
Advertising (2)Marketing Strategy (2)Media Planning & Buying (2)Branding (1)Big Data & BI (1)
Complementary specialties
validated by client feedback
Media Planning & Buying determines the best channels and schedules to reach your target audience, then negotiates and purchases ad placements across TV, radio, print, and digital platforms. This involves audience analysis, budget allocation, rate negotiation, ad trafficking, and campaign monitoring. Sub-services include coordinating creative assets, frequency capping to prevent ad fatigue, cross-channel attribution modeling, and post-campaign performance analysis to inform future buys.
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Trusted by
Google
Microsoft
Airbnb
Spotify
Netflix

Found 2 matching agencies

E
Bath, United Kingdom

Edit provides expert services to deliver exceptional ROI through intelligent application of strategy, data and marketing technology. The company optimises customer connections by supercharging first-party data in an ethical and privacy-first way. With a focus on transformational CRM and marketing technology, Edit helps businesses drive growth through hyper-personalised customer journeys. The company's data-led approach brings together data-science, business intelligence, data enhancement and visualisation to deliver actionable insights. By leveraging technology and expert consultants, Edit empowers clients to maximise the value of their customer connections.

team of 26 - 50 people

7 years of industry experience

contact for pricing

contact for pricing

A
Bath, United Kingdom

Attinger Jack Advertising Ltd offers a complete, full-service direct response advertising agency. Their approach is unique and structured, providing cyclical and responsive creative solutions for various clients. The agency delivers exceptional service to ensure timely and effective deliverables. With expertise in branding, advertising, marketing strategy, media planning & buying, and direct marketing, Attinger Jack helps businesses increase spend, improve return on investment, reduce costs, and achieve better results. By utilizing their structured approach, clients can benefit from increased efficiency, improved campaign analysis, and enhanced responsive creative solutions.

team of 2 - 10 people

40+ years of industry experience

rate $150 - $200 / hr

min project budget $10k

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Understanding media planning & buying services for your business

Media planning and buying is the strategic process of selecting, negotiating, and purchasing advertising spaces across various platforms, such as digital, print, radio, and television. Today's media planners leverage deep market insights and analytics tools to ensure your marketing budget achieves maximum impact, reaching the right audiences at optimal times. Effective media buying can significantly enhance your return on investment (ROI) by optimizing ad spend and performance.

Current industry landscape

The media buying industry has evolved rapidly with the rise of digital media. Platforms like Google Ads, Meta Ads Manager, and programmatic advertising networks have reshaped the landscape, allowing businesses to target precisely defined demographics and measure performance in real-time. According to eMarketer, digital advertising spending reached $567 billion globally in 2022, signaling the continued shift from traditional to digital channels.

Common questions before hiring an agency

  • What is your experience in our specific industry?
  • Which metrics and reporting methods do you use to measure success?
  • How transparent are your pricing and budgeting processes?
  • What strategies will you use to optimize and adjust our campaigns?

Key benefits and pitfalls

Hiring a skilled media buying agency can significantly boost your campaign efficiency, audience reach, and ROI. Conversely, pitfalls include agencies lacking transparency in cost breakdowns or relying heavily on outdated targeting methods. Look for agencies that emphasize data-driven decision-making, clear communication, and measurable outcomes.

Project timelines and tools

Typical media planning projects range from 4-12 weeks, depending on complexity and scale. Agencies commonly rely on advanced tools such as Nielsen, Comscore, SEMrush, Google Analytics, and various programmatic DSP platforms to conduct research, buy media, and track campaign effectiveness. Selecting an agency proficient with these technologies ensures your business stays competitive and responsive to real-time market changes.

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